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1. 
Cover image for International Consumer Behavior in the 21st Century Impact on Marketing Strategy Development
International Consumer Behavior in the 21st Century Impact on Marketing Strategy Development
Author 
Samli, A. Coskun. author. SpringerLink (Online service)
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ONLINE(331684.1)
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http://dx.doi.org/10.1007/978-1-4614-5125-9
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2. 
Cover image for Brand Communities for Fast Moving Consumer Goods An Empirical Study of Members’ Behavior and the Economic Relevance for the Marketer
Brand Communities for Fast Moving Consumer Goods An Empirical Study of Members’ Behavior and the Economic Relevance for the Marketer
Author 
Meister, Sandra. author. SpringerLink (Online service)
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ONLINE
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http://dx.doi.org/10.1007/978-3-8349-4055-1
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3. 
Cover image for The Effects of Cause-Related Marketing on Customers’ Attitudes and Buying Behavior
The Effects of Cause-Related Marketing on Customers’ Attitudes and Buying Behavior
Author 
Steckstor, Denise. author. SpringerLink (Online service)
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ONLINE
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http://dx.doi.org/10.1007/978-3-8349-7078-7
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4. 
Cover image for Consumer Demand in the United States Prices, Income, and Consumption Behavior
Consumer Demand in the United States Prices, Income, and Consumption Behavior
Author 
Taylor, Lester D. author. Houthakker, H.S. author. SpringerLink (Online service)
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ONLINE
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http://dx.doi.org/10.1007/978-1-4419-0510-9
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5. 
Cover image for The inscrutable shopper consumer resistance in retail
The inscrutable shopper consumer resistance in retail
Author 
Minahan, Stella. Ferraro, Carla. Sands, Sean.
Preferred Shelf Number 
ONLINE
Electronic Access 
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=493162
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6. 
Cover image for CustomerCentric selling
CustomerCentric selling
Author 
Bosworth, Michael T. Holland, John R. Visgatis, Frank.
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7. 
Cover image for Buy me! new ways to get customers to choose your products and ignore the rest
Buy me! new ways to get customers to choose your products and ignore the rest
Author 
Cohen, Marshal.
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8. 
Cover image for Everything I know about marketing I learned from Google
Everything I know about marketing I learned from Google
Author 
Goldman, Aaron, 1978-
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9. 
Cover image for The aging consumer perspectives from psychology and economics
The aging consumer perspectives from psychology and economics
Author 
Drolet, Aimee Leigh. Schwarz, Norbert, Dr. phil. Yoon, Carolyn, 1960-
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ONLINE
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10. 
Cover image for The connected customer the changing nature of consumer and business markets
The connected customer the changing nature of consumer and business markets
Author 
Wuyts, Stefan.
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11. 
Cover image for Contemporary issues in marketing and consumer behaviour
Contemporary issues in marketing and consumer behaviour
Author 
Parsons, Elizabeth. Maclaran, Pauline.
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12. 
Cover image for Resisting McDonaldization
Resisting McDonaldization
Author 
Smart, Barry.
Preferred Shelf Number 
ONLINE(369228.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/resisting-mcdonaldization
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