Title:
Optimal database marketing strategy, development, and data mining
Author:
Drozdenko, Ronald G.
ISBN:
9781452231167
Publication Information:
Thousand Oaks, Calif. ; London : SAGE, c2002.
Physical Description:
1 online resource (xxii, 398 p.) : ill.
Added Author:
Electronic Access:
SAGE knowledge http://sk.sagepub.com/books/optimal-database-marketingCopies:
Available:*
Library | Material Type | Item Barcode | Shelf Number | Status | Item Holds |
|---|---|---|---|---|---|
Searching... | E-Book | 368976-1001 | ONLINE(368976.1) | Searching... | Searching... |