Title:
Shopper marketing and the role of in-store marketing
Author:
Roggeveen, Anne L.
ISBN:
9781784410001
Publication Information:
Bingley, U.K. : Emerald, 2014.
Physical Description:
1 online resource (xxi, 220 p.) : ill.
Series:
Review of marketing research, v. 11
Electronic Access:
https://www.emerald.com/insight/publication/doi/10.1108/S1548-6435201411Copies:
Available:*
Library | Material Type | Item Barcode | Shelf Number | Status | Item Holds |
|---|---|---|---|---|---|
Searching... | E-Book | 421550-1001 | ONLINE | Searching... | Searching... |