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Cover image for Voice-of-the-customer marketing a revolutionary five-step process to create customers who care, spend, and stay
Title:
Voice-of-the-customer marketing a revolutionary five-step process to create customers who care, spend, and stay
Author:
Roman, Ernan.
ISBN:
9780071743082
Publication Information:
New York : McGraw Hill Professional, 2011.
Physical Description:
1 electronic text (xvi, 248 p. : ill.) : PDF file.
Series:
McGraw Hill ebook library. Business, Sales & marketing
Series Title:
McGraw Hill ebook library. Business, Sales & marketing
Electronic Access:
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