Cover image for Manager's guide to marketing, advertising, and publicity
Title:
Manager's guide to marketing, advertising, and publicity
Author:
Callen, Barry.
ISBN:
9780071713467
Publication Information:
New York : McGraw Hill Professional, 2011.
Physical Description:
1 electronic text (xviii, 250 p. : ill.) : PDF file.
Series:
McGraw Hill ebook library. Business, Business skills
Series Title:
McGraw Hill ebook library. Business, Business skills
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