Business marketing : connecting strategy, relationships, and learning

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Title:

Author:

Dwyer, F. Robert.

ISBN:

9780073529905

9780071263436

Edition:

4. ed.

Publication Information:

Boston, Mass. [u.a.] : McGraw-Hill/Irwin, c 2009.

Physical Description:

XXV, 678 S. : ill., graph. Darst.

General Note:

Previous ed.: Boston, Mass.: McGraw-Hill, 2006.

Subject Term:

Added Author:

Holds:
Copies:

Library	Material Type	Item Barcode	Shelf Number	Status	Item Holds
Searching... Beytepe Library	Book	7.2/14/1848	HF5415 D89 2009	Searching... Unknown	Searching... Unavailable