Limit Search Results
Author
Bruhn, Manfred. author.
(15)
Kuß, Alfred. author.
(12)
Bruhn, Manfred. editor.
(10)
Heinemann, Gerrit. author.
(10)
Huber, Frank. author.
(9)
Language
Publication Date
-
2009
(154)
2006
(142)
2013
(133)
2011
(123)
2008
(118)
Subject
Economics.
(1010)
Economics/Management Science.
(126)
Industrial management.
(101)
Mass media.
(26)
Business planning.
(24)
Library
Switch to list view
Switch to thumbnail view
Select an Action
1045 Results Found Subscribe to search results
000000000000DEFAULT
Print
1. 
Cover image for Business Development Customer-oriented Business Development for successful companies
Business Development Customer-oriented Business Development for successful companies
Author 
Kohne, Andreas. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
https://doi.org/10.1007/978-3-658-24726-3
Format: 
Availability 
Online Library~1
Available:
Copies:
2. 
Cover image for Strategic Urban Health Communication
Strategic Urban Health Communication
Author 
Okigbo, Charles C. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
https://doi.org/10.1007/978-1-4614-9335-8
Format: 
Availability 
Online Library~1
Available:
Copies:
3. 
Cover image for The FORA Framework A Fuzzy Grassroots Ontology for Online Reputation Management
The FORA Framework A Fuzzy Grassroots Ontology for Online Reputation Management
Author 
Portmann, Edy. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(333683.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-33233-3
Format: 
Availability 
Online Library~1
Available:
Copies:
4. 
Cover image for Transnational Marketing and Transnational Consumers
Transnational Marketing and Transnational Consumers
Author 
Sirkeci, Ibrahim. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(334288.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-36775-5
Format: 
Availability 
Online Library~1
Available:
Copies:
5. 
Cover image for Exhibit Marketing and Trade Show Intelligence Successful Boothmanship and Booth Design
Exhibit Marketing and Trade Show Intelligence Successful Boothmanship and Booth Design
Author 
Solberg Søilen, Klaus. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(334294.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-36793-9
Format: 
Availability 
Online Library~1
Available:
Copies:
6. 
Cover image for Brand Growth Barriers Identify, Understand, and Overcome Them
Brand Growth Barriers Identify, Understand, and Overcome Them
Author 
Krüger, Ralph. author. Stumpf, Andreas. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(334363.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-37108-0
Format: 
Availability 
Online Library~1
Available:
Copies:
7. 
Cover image for Who Gets Funds from China’s Capital Market? A Micro View of China’s Economy via Case Studies on Listed Chinese SMEs
Who Gets Funds from China’s Capital Market? A Micro View of China’s Economy via Case Studies on Listed Chinese SMEs
Author 
Wang, Jiazhuo G. author. Yang, Juan. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(335168.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-44913-0
Format: 
Availability 
Online Library~1
Available:
Copies:
8. 
Cover image for International Employer Brand Management A Multilevel Analysis and Segmentation of Students' Preferences
International Employer Brand Management A Multilevel Analysis and Segmentation of Students' Preferences
Author 
Christiaans, Lena. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(335242.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-658-00456-9
Format: 
Availability 
Online Library~1
Available:
Copies:
9. 
Cover image for Ethics in Consumer Choice An Empirical Analysis based on the Example of Coffee
Ethics in Consumer Choice An Empirical Analysis based on the Example of Coffee
Author 
Langen, Nina. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(335250.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-658-00759-1
Format: 
Availability 
Online Library~1
Available:
Copies:
10. 
Cover image for Effectiveness of Online Marketing Campaigns An Investigation into Online Multichannel and Search Engine Advertising
Effectiveness of Online Marketing Campaigns An Investigation into Online Multichannel and Search Engine Advertising
Author 
Klapdor, Sebastian. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(335272.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-658-01732-3
Format: 
Availability 
Online Library~1
Available:
Copies:
11. 
Cover image for Advances in Advertising Research (Vol. IV) The Changing Roles of Advertising
Advances in Advertising Research (Vol. IV) The Changing Roles of Advertising
Author 
Rosengren, Sara. editor. Dahlén, Micael. editor. Okazaki, Shintaro. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(335282.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-658-02365-2
Format: 
Availability 
Online Library~1
Available:
Copies:
12. 
Cover image for Hurdle Race Marketing The Enlightenment - The Disillusionment - The Breakthrough
Hurdle Race Marketing The Enlightenment - The Disillusionment - The Breakthrough
Author 
Backhaus, Klaus. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(335284.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-658-02444-4
Format: 
Availability 
Online Library~1
Available:
Copies:
Select an Action