
Title:
Mismarketing : case histories of marketing misfires
Author:
Berg, Thomas, L.
Edition:
1st ed.
Publication Information:
Garden City, N.Y. : Doubleday, 1970.
Physical Description:
viii, 253 s.
Subject Term:
Copies:
Available:*
Library | Material Type | Item Barcode | Shelf Number | Status | Item Holds |
---|---|---|---|---|---|
Searching... | Book | 7.2/12/489905 | HF 5415 B4297 1970 | Searching... | Searching... |