Limit Search Results
Author
Language
Publication Date
-
Subject
Communication in marketing.
(13)
Reklamcılık.
(7)
İletişim, Pazarlamada.
(5)
BUSINESS & ECONOMICS / Advertising & Promotion
(3)
BUSINESS & ECONOMICS / Marketing / General
(3)
Material Type
Shelf Location
Library
Switch to list view
Switch to thumbnail view
Select an Action
21 Results Found Subscribe to search results
000000000000DEFAULT
Print
1. 
Cover image for Principles of strategic communication
Principles of strategic communication
Author 
Holtzhausen, Derina Rhoda, author. Fullerton, Jami A., 1963- author. Lewis, Bobbi Kay, 1970- author. Shipka, Danny, 1967- author.
Preferred Shelf Number 
HF5718
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003002048
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
2. 
Cover image for Innovation in branding and advertising communication
Innovation in branding and advertising communication
Author 
Mas Manchón, Lluís, editor.
Preferred Shelf Number 
HF5415.123 .I56 2021
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003009276
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
3. 
Cover image for The power of corporate communication crafting the voice and image of your business
The power of corporate communication crafting the voice and image of your business
Author 
Argenti, Paul A. Forman, Janis.
Preferred Shelf Number 
ONLINE
Electronic Access 
Subscription required
Format: 
Availability 
Online Library~1
Available:
Copies:
4. 
Cover image for Advertising theory
Advertising theory
Author 
Rodgers, Shelly. Thorson, Esther.
Preferred Shelf Number 
ONLINE
Electronic Access 
Click here to view
Format: 
Availability 
Online Library~1
Available:
Copies:
5. 
Cover image for Diversity, equity, and inclusion in strategic communications : becoming culturally proficient communicators
Diversity, equity, and inclusion in strategic communications : becoming culturally proficient communicators
Author 
Bush, Lee (Professor of strategic communications), author. Lindsey, Karen (Professor of strategic communications), author.
Preferred Shelf Number 
HD30.3
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003411796
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
6. 
Cover image for APPRAISAL AND THE TRANSCREATION OF MARKETING TEXTS; PERSUASION IN CHINESE AND ENGLISH
APPRAISAL AND THE TRANSCREATION OF MARKETING TEXTS; PERSUASION IN CHINESE AND ENGLISH
Author 
Ho, Nga-Ki Mavis.
Preferred Shelf Number 
HF5823
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003290575
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
7. 
Cover image for Strategic creativity a business field guide to advertising, branding, and design
Strategic creativity a business field guide to advertising, branding, and design
Author 
Landa, Robin, author.
Preferred Shelf Number 
HD53
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003230786
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
8. 
Cover image for Introduction to advertising : understanding and managing the advertising process
Introduction to advertising : understanding and managing the advertising process
Author 
Mogaji, Emmanuel, author.
Preferred Shelf Number 
HF5823
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003008729
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
9. 
Cover image for Marketing communications
Marketing communications
Author 
Eagle, Lynne, author.
Preferred Shelf Number 
HF5415.123 .E24 2021
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003089292
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
10. 
Cover image for Eğer Ogilvy değilseniz bir fikir yaratmanın yolları : reklamcılığın gizli silahları
Eğer Ogilvy değilseniz bir fikir yaratmanın yolları : reklamcılığın gizli silahları
Author 
Ivanov, Alexey.
Preferred Shelf Number 
HF5821 I936 2020
Format: 
Availability 
Beytepe Library~1
Available:
Copies:
11. 
Cover image for İletişim : genel/teknik İletişim - pazarlama iletişimi - reklamcılık
İletişim : genel/teknik İletişim - pazarlama iletişimi - reklamcılık
Author 
Küçük, Orhan.
Preferred Shelf Number 
HF5415.123 I44 2016
Format: 
Availability 
Beytepe Library~1
Available:
Copies:
12. 
Cover image for Marketing communications
Marketing communications
Author 
Egan, John.
Preferred Shelf Number 
HF5415.123 E4 2015
Format: 
Availability 
Beytepe Library~1
Available:
Copies: