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Title:
Neuroelectrical Brain Imaging Tools for the Study of the Efficacy of TV Advertising Stimuli and their Application to Neuromarketing
Author:
Vecchiato, Giovanni. author.
ISBN:
9783642380648
Physical Description:
XVIII, 136 p. 55 illus. online resource.
Series:
Biosystems & Biorobotics, 3
Added Corporate Author:
Electronic Access:
http://dx.doi.org/10.1007/978-3-642-38064-8Copies:
Available:*
Library | Material Type | Item Barcode | Shelf Number | Status | Item Holds |
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Searching... | E-Book | 334526-1001 | ONLINE(334526.1) | Searching... | Searching... |