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Huddleston, Patricia. Minahan, Stella.
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Holloway, Robert J., comp. Mittelstaedt, Robert A., ort. yaz. Venkatesan, M., ort. yaz.
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HF 5415.3 H64 1971
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Netemeyer, Richard G., 1956- Haws, Kelly L. Bearden, William O., 1945- Handbook of marketing scales.
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HF5415.3 B323 2011
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Netemeyer, Richard G., 1956- Haws, Kelly L. Bearden, William O., 1945- Handbook of marketing scales.
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Kahle, Lynn R. Close, Angeline.
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Corrigan, Peter, 1955-
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HF 5415.32 C67 1997
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McStay, Andrew, 1975-
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Lucas, Robert W.
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George, Michael L. Works, James. Watson-Hemphill, Kimberly.
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Nadeau, Raymond.
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Bosworth, Michael T. Holland, John R. Visgatis, Frank.
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Holland, John R. Young, Tim, 1961-
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