Cover image for Risk taking and information handling in consumer behavior
Title:
Risk taking and information handling in consumer behavior
Author:
Cox, Donald F., ed.
ISBN:
9780155710771
Publication Information:
Boston : Harvard Univ., Graduate school of Business Administration, Division of Research, 1967.
Physical Description:
xiii, 667 s.
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Book 7.2/12/485164 HB 801 R5 1967
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