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Cover image for Brands, consumers, symbols, & research Sidney J. Levy on marketing
Brands, consumers, symbols, & research Sidney J. Levy on marketing
Author 
Levy, Sidney J., 1921- Rook, Dennis W.
Preferred Shelf Number 
ONLINE(367778.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/brands-consumers-symbols-and-research
Format: 
Availability 
Online Library~1
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2. 
Cover image for Focus groups : theory and practice
Focus groups : theory and practice
Author 
Stewart, David W. Shamdasani, Prem N. Rook, Dennis W.
Preferred Shelf Number 
H61.28 S74 2007
Format: 
Availability 
Beytepe Library~1
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3. 
Cover image for Marketing and Semiotics : New Directions in the Study of Signs for Sale
Marketing and Semiotics : New Directions in the Study of Signs for Sale
Author 
Assael, Henry, contributor. Belk, Russell W., contributor. Bouissac, Paul, contributor. Broms, Henri, contributor. Camargo, Eduardo G., contributor.
Preferred Shelf Number 
ONLINE
Electronic Access 
https://doi.org/10.1515/9783110853254
https://www.degruyter.com/isbn/9783110853254
Cover https://www.degruyter.com/document/cover/isbn/9783110853254/original
Format: 
Availability 
Online Library~1
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