Search Results for Brand name products.

|

|

|

|

Remember to clear the cache and close the browser window.

Search Limit

Rooms Restriction Values

8

Search Field

Target Value

Limit Value

Restriction Value

Search For:

Advanced Search

Limit Search Results

Narrowed by:

+

Language: English

+

Subject: Brand name products -- Management.

Author

Aaker, David A.

(2)

(1)

Chattopadhyay, Amitava.

(1)

Chevalier, Michel.

(1)

Keller, Kevin Lane, 1956-

(1)

Keller, Kevin Lane.

(1)

Kotler, Philip.

(1)

Mazzalovo, Gerald.

(1)

(1)

Morgan, Adam, 1969-

(1)

Ozsomer, Aysegul.

(1)

Pfoertsch, Waldemar.

(1)

Pogorzelski, Jacek, author.

(1)

(1)

(1)

Sexton, Donald E., 1943-

(1)

Publication Date

-

(3)

(2)

(1)

(1)

(1)

(1)

(1)

(1)

(1)

Subject

Branding (Marketing)

(7)

Product management.

(3)

Brand name products -- Valuation -- Management.

(2)

Brand name products.

(2)

Markalı ürünler -- Yönetim.

(2)

Brand name products -- Case studies.

(1)

Brand name products -- Management -- India.

(1)

Brand name products -- Planning.

(1)

Branding (Marketing) -- India.

(1)

Corporate image.

(1)

Export marketing.

(1)

Intangible property -- Valuation -- Management.

(1)

International business enterprises -- Management.

(1)

International business enterprises.

(1)

Luxuries -- Marketing.

(1)

Markalaşma (Pazarlama)

(1)

Markalı ürünler -- Değerlendirme -- Yönetim.

(1)

Markalı ürünler -- Planlama.

(1)

(1)

Product management -- India.

(1)

Social media -- Marketing.

(1)

Technological innovations -- Management.

(1)

Material Type

Shelf Location

Beytepe General Collection

Electronic Library

Library

Beytepe Library

{sortLabel}

	{facetName}	{results}

	{displayName}	{count}
{error}

Switch to list view

Switch to thumbnail view

Select an Action

Place Hold(s)
Add to My Lists
Email
Print

12 Results Found

Subscribe to search results

1

000000000000DEFAULT

Print

Select a list

Make this your default list.

The following items were successfully added.

There was an error while adding the following items. Please try again.

One or more items could not be added because you are not logged in.

1.

Cover image for Managing brands in 4D : understanding perceptual, emotional, social and cultural branding

Managing brands in 4D : understanding perceptual, emotional, social and cultural branding

Managing brands in 4D : understanding perceptual, emotional, social and cultural branding

Author

Pogorzelski, Jacek, author.

Preferred Shelf Number

ONLINE

Electronic Access

https://www.emerald.com/insight/publication/doi/10.1108/9781787561021

Format:

Availability

Online Library~1

Available:
Copies:

2.

Strategic brand management : building, measuring, and managing brand equity

Strategic brand management : building, measuring, and managing brand equity

Author

Keller, Kevin Lane.

Preferred Shelf Number

HD69.B7 K45 2013

Format:

Availability

Beytepe Library~2

Available:
Copies:

3.

Cover image for The new emerging market multinationals four strategies for disrupting markets and building brands

The new emerging market multinationals four strategies for disrupting markets and building brands

The new emerging market multinationals four strategies for disrupting markets and building brands

Author

Chattopadhyay, Amitava. Batra, Rajeev. Ozsomer, Aysegul.

Preferred Shelf Number

ONLINE

Electronic Access

Subscription required

Format:

Availability

Online Library~1

Available:
Copies:

4.

Brand turnaround how brands gone bad returned to glory-- and the seven game changers that made the difference

Brand turnaround how brands gone bad returned to glory-- and the seven game changers that made the difference

Author

Post, Karen.

Preferred Shelf Number

ONLINE

Electronic Access

Subscription required

Format:

Availability

Online Library~1

Available:
Copies:

5.

Strategic brand management for B2B markets a road map for organizational transformation

Strategic brand management for B2B markets a road map for organizational transformation

Author

Sarin, Sharad.

Preferred Shelf Number

ONLINE(369410.1)

Electronic Access

SAGE knowledge http://sk.sagepub.com/books/strategic-brand-management-for-b2b-markets

Format:

Availability

Online Library~1

Available:
Copies:

6.

Eating the big fish how challenger brands can compete against brand leaders

Eating the big fish how challenger brands can compete against brand leaders

Author

Morgan, Adam, 1969-

Preferred Shelf Number

ONLINE

Electronic Access

Click for information on Adobe Digital Editions version
Click for information on Mobipocket Reader version
Image http://images.contentreserve.com/ImageType-100/0128-1/{15339FA4-B05D-4355-8B95-C185D69C9892}Img100.jpg
Wiley InterScience http://dx.doi.org/10.1002/9781118257944

Format:

Availability

Online Library~1

Available:
Copies:

7.

Luxury brand management : a world of privilege

Luxury brand management : a world of privilege

Author

Chevalier, Michel. Mazzalovo, Gerald.

Preferred Shelf Number

HD69.B7 C473 2008

Format:

Availability

Beytepe Library~1

Available:
Copies:

8.

Strategic brand management : building, measuring, and managing brand equity

Strategic brand management : building, measuring, and managing brand equity

Author

Keller, Kevin Lane, 1956-

Preferred Shelf Number

HD69.B7 K45 2008

Format:

Availability

Beytepe Library~1

Available:
Copies:

9.

Cover image for Trump University branding 101 how to build the most valuable asset of any business

Trump University branding 101 how to build the most valuable asset of any business

Trump University branding 101 how to build the most valuable asset of any business

Author

Sexton, Donald E., 1943-

Preferred Shelf Number

ONLINE

Electronic Access

Wiley InterScience An electronic book accessible through the World Wide Web; click for information

Format:

Availability

Online Library~1

Available:
Copies:

10.

B2B brand management

B2B brand management

Author

Kotler, Philip. Pfoertsch, Waldemar. Michi, Ines.

Preferred Shelf Number

HD69.B7 K68 2006

Format:

Availability

Beytepe Library~1

Available:
Copies:

11.

Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity

Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity

Author

Aaker, David A.

Preferred Shelf Number

HD69.B7 A2154 2004

Format:

Availability

Beytepe Library~1

Available:
Copies:

12.

Cover image for Building strong brands

Building strong brands

Building strong brands

Author

Aaker, David A.

Preferred Shelf Number

HD69.B7 A216 1996

Format:

Availability

Beytepe Library~1

Available:
Copies:

Select an Action

Place Hold(s)
Add to My Lists
Email
Print

1

Copyright 2018 Sirsi Corporation - Enterprise Version 5.0.0.11