Cover image for Consumer Neuroscience Neurowissenschaftliche Grundlagen für den Markenerfolg
Title:
Consumer Neuroscience Neurowissenschaftliche Grundlagen für den Markenerfolg
Author:
Bielefeld, Klaus W. author.
ISBN:
9783658005610
Physical Description:
XXVI, 471 S. 54 Abb., 13 Abb. in Farbe. online resource.
Series:
Innovatives Markenmanagement ; 41
Series Title:
Innovatives Markenmanagement ; 41
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E-Book 197678-2001 ONLINE
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