Title:
Managing customers as investments : the strategic value of customers in the long run
Author:
Gupta, Sunil, 1958-
ISBN:
9780131428959
Publication Information:
Upper Saddle River, NJ : Wharton School Pub., c2005.
Physical Description:
xvii, 205 s. : şkl.
Added Author:
Copies:
Available:*
Library | Material Type | Item Barcode | Shelf Number | Status | Item Holds |
|---|---|---|---|---|---|
Searching... | Book | 7.2/12/426094 | HF5415.55 G87 2005 | Searching... | Searching... |