Business market management : understanding, creating, and delivering value

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Title:

Author:

Anderson, James C., 1953-

ISBN:

9780131230095

Edition:

2nd ed.

Publication Information:

Upper Saddle River, N.J. : Pearson Prentice Hall, c2004.

Physical Description:

xx, 460 p. : ill. ; 25 cm.

Subject Term:

Added Author:

Holds:
Copies:

Library	Material Type	Item Barcode	Shelf Number	Status	Item Holds
Searching... Beytepe Library	Book	7.2/14/102006	HF5415.1263 A53 2004	Searching... Unknown	Searching... Unavailable