Cover image for Marketing management : knowledge and skills
Title:
Marketing management : knowledge and skills
Author:
Peter, J. Paul.
ISBN:
9780071107228
Edition:
8th ed.
Publication Information:
Boston : McGraw/Irwin, 2007.
Physical Description:
xvii, 813 s. : şekl.
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Book 7.2/12/459498 HF5415.13 .P484 2007
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