Cover image for Designing for growth : a design thinking tool kit for managers
Title:
Designing for growth : a design thinking tool kit for managers
Author:
Liedtka, Jeanne.
ISBN:
9780231527965

9781283136082
Publication Information:
New York : Columbia Business School Pub., ©2011.
Physical Description:
1 online resource (xiii, 227 pages) : illustrations
Abstract:
Jeanne Liedtka and Tim Ogilvie educate readers in one of the hottest trends in business development: ""design thinking, "" or the ability to turn abstract ideas into practical applications for maximal business growth. Jeanne Liedtka's recent book, The Catalyst: How YOU Can Lead Extraordinary Growth, was named a Top Innovation and Design Thinking Book by Business Week. Tim Ogilvie has been hailed a visionary for his pioneering contributions to service innovation, business model innovation, and customer experience design. Liedtka and Ogilvie cover the mindset, techniques, and v.
Added Author:
Holds:
Copies:

Available:*

Library
Material Type
Item Barcode
Shelf Number
Status
Item Holds
Searching...
E-Book 375528-1001 ONLINE
Searching...

On Order