Cover image for CIM coursebook delivering customer value through marketing
Title:
CIM coursebook delivering customer value through marketing
Author:
Donnelly, Ray.
ISBN:
9780080961255
Publication Information:
Oxford. : Butterworth-Heinemann, 2009.
Physical Description:
xiii, 273 p. : ill. (some col.).
Series:
Official CIM coursebook
Series Title:
Official CIM coursebook
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