Cover image for CIM coursebook managing marketing
Title:
CIM coursebook managing marketing
Author:
Nicholson, Francis.
ISBN:
9780080961248
Publication Information:
Amsterdam : Butterworth-Heinemann, an imprint of Elsevier, 2009.
Physical Description:
xiii, 269 p. : ill.
Series:
Chartered Institute of Marketing
Series Title:
Chartered Institute of Marketing
General Note:
"Professional diploma in marketing"--Cover.

"The Official CIM Coursebook"--Cover.

Includes index.
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