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The anatomy of buzz : how to create word-of-mouth marketing
Title:
The anatomy of buzz : how to create word-of-mouth marketing
Author:
Rosen, Emanuel.
ISBN:
9780385496674
Publication Information:
New York : Doubleday/Currency, c2000.
Physical Description:
xvi, 303 s. : şkl.
Subject Term:
Sözlü reklamcılık.
Pazarlama.
Word-of-mouth advertising.
Marketing.
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Material Type
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Beytepe Library
Beytepe Library
Book
7.2/12/446714
HF5827.95 R67 2000
Beytepe Genel Koleksiyon
Unknown
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