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1. 
Cover image for Auftrags- und Projektmanagement Mastering Business Markets
Auftrags- und Projektmanagement Mastering Business Markets
Author 
Kleinaltenkamp, Michael. editor. Plinke, Wulff. editor. Geiger, Ingmar. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(337765.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-658-01352-3
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2. 
Cover image for Handbook of Social Media Management Value Chain and Business Models in Changing Media Markets
Handbook of Social Media Management Value Chain and Business Models in Changing Media Markets
Author 
Friedrichsen, Mike. editor. Mühl-Benninghaus, Wolfgang. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(333211.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-28897-5
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3. 
Cover image for Retail Business Perspektiven, Strategien, Erfolgsmuster Mit Fallstudien und Praxisbeispielen von Aldi, Budnikowsky, Dell, Görtz, Hugo Boss, Keen On fashion, Kiehl´s, Lush, Otto Group, Sport Scheck, Takko
Retail Business Perspektiven, Strategien, Erfolgsmuster Mit Fallstudien und Praxisbeispielen von Aldi, Budnikowsky, Dell, Görtz, Hugo Boss, Keen On fashion, Kiehl´s, Lush, Otto Group, Sport Scheck, Takko
Author 
Riekhof, Hans-Christian. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(338536.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-8349-4555-6
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4. 
Cover image for Vertical Price Coordination and Brand Care Interdisciplinary Perspectives on the Prohibition of Resale Price Maintenance
Vertical Price Coordination and Brand Care Interdisciplinary Perspectives on the Prohibition of Resale Price Maintenance
Author 
Ahlert, Dieter. author. Schefer, Benjamin. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(334008.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-35570-7
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5. 
Cover image for Transnational Marketing and Transnational Consumers
Transnational Marketing and Transnational Consumers
Author 
Sirkeci, Ibrahim. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(334288.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-36775-5
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6. 
Cover image for Who Gets Funds from China’s Capital Market? A Micro View of China’s Economy via Case Studies on Listed Chinese SMEs
Who Gets Funds from China’s Capital Market? A Micro View of China’s Economy via Case Studies on Listed Chinese SMEs
Author 
Wang, Jiazhuo G. author. Yang, Juan. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(335168.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-44913-0
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7. 
Cover image for The Executor of Integrated Marketing Communications Strategy: Marcom Manager’s Working Model
The Executor of Integrated Marketing Communications Strategy: Marcom Manager’s Working Model
Author 
Shin, Kwang-Yong. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(334534.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-38091-4
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8. 
Cover image for Leistungsindividualisierung im B-to-B-Bereich Die Einzigartigkeit im Rahmen der Dienstleistungsgestaltung
Leistungsindividualisierung im B-to-B-Bereich Die Einzigartigkeit im Rahmen der Dienstleistungsgestaltung
Author 
Minculescu, Ioana. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(337975.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-658-02198-6
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9. 
Cover image for Enterprise Marketing Management Informationslogistik für das Marketing von morgen
Enterprise Marketing Management Informationslogistik für das Marketing von morgen
Author 
Spiegelberg, Domenik. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(337532.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-658-00532-0
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10. 
Cover image for India’s Agricultural Marketing Market Reforms and Emergence of New Channels
India’s Agricultural Marketing Market Reforms and Emergence of New Channels
Author 
Ghosh, Nilabja. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(335524.1)
Electronic Access 
http://dx.doi.org/10.1007/978-81-322-1572-1
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11. 
Cover image for Customer Relationship Management in the Financial Industry Organizational Processes and Technology Innovation
Customer Relationship Management in the Financial Industry Organizational Processes and Technology Innovation
Author 
Rajola, Federico. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(334004.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-35554-7
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12. 
Cover image for Network Governance Alliances, Cooperatives and Franchise Chains
Network Governance Alliances, Cooperatives and Franchise Chains
Author 
Ehrmann, Thomas. editor. Windsperger, Josef. editor. Cliquet, Gérard. editor. Hendrikse, George. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(335352.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-7908-2867-2
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