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Consumer behavior : contemporary research in action

Author

Holloway, Robert J., comp. Mittelstaedt, Robert A., ort. yaz. Venkatesan, M., ort. yaz.

Preferred Shelf Number

HF 5415.3 H64 1971

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Beytepe Library~1

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Marketing research : text and cases

Author

Boyd, Harper W. Westfall, Ralph, ort. yaz.

Preferred Shelf Number

HF 5415.2 B623 1972

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Beytepe Library~1

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Marketing and customer behaviour

Author

Jenkins, John R. G.

Preferred Shelf Number

HC 79.C6 J46 1972

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Beytepe Library~1

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The marketing research process : a managerial approach to purchasing relevant information for decision making

Author

Cox, Keith Kohn. M., Ben, ort.yaz. Enis, Ben M., ort. yaz.

Preferred Shelf Number

HF 5415.2 C649 1972

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Marketing research : Management and methods

Author

Wentz, Walter B.

Preferred Shelf Number

HF 5415.2 W45 1972

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