Cover image for Marketing for hospitality and tourism
Title:
Marketing for hospitality and tourism
Author:
Kotler, Philip.
ISBN:
9780130807953
Edition:
2nd ed.
Publication Information:
Upper Saddle River, NJ : Prentice Hall, c1999.
Physical Description:
xv, 800 s. : renkl.þekl.
Subject Term:
Konukseverlik endüstrisi -- Pazarlama.

Turizm -- Pazarlama.

Hospitality industry -- Marketing.

Tourism -- Marketing.
Added Author:
Bowen, John (John T.), 1948-, ort. yaz.

Makens, James C., ort. yaz.
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 Book 7.2/12/596893 TX 911.3.M3 K68 1999
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