Cover image for Building models for marketing decisions
Title:
Building models for marketing decisions
Author:
Leeflang, P. S. H.
ISBN:
0792377813x
Publication Information:
Boston : Kluwer, c2000.
Physical Description:
xvi, 645 s. : şkl.
Series:
International series in quantitative marketing ; 9
Series Title:
International series in quantitative marketing ; 9
Subject Term:
Pazarlama -- Yönetim -- Karar Verme -- Matematiksel Modeller.

Pazarlama -- Matematiksel Modeller.

Marketing -- Management -- Decision making -- Mathematical models.

Marketing -- Mathematical models.
Added Author:
Leeflang, P. S. H.
Holds:
Copies:

Available:*

Library
Material Type
Item Barcode
Shelf Number
Status
Item Holds
Searching...
 Book 7.2/12/599481 HF5415.135 .B85 2000
Searching...
Searching...
 Book 7.2/12/599480 HF5415.135 .B85 2000
Searching...

On Order