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Marketing research : Methodological foundations

Author

Churchill, Gilbert A. Iacobucci, Dawn, ort. yaz.

Preferred Shelf Number

HF 5415.2 C5 2002

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Marketing research : An aid to decision making

Author

Shao, Alan T.

Preferred Shelf Number

HF 5415.2 S469 2002

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Cover image for Education and research for marketing and quality management in libraries : = La formation et la recherche sur le marketing et la gestion de la qualite en bibliotheque. Satellite meeting, Quebec, August 14-16 Aout 2001

Education and research for marketing and quality management in libraries : = La formation et la recherche sur le marketing et la gestion de la qualite en bibliotheque. Satellite meeting, Quebec, August 14-16 Aout 2001

Author

Savard, Rejean, 1950-, ed. International Federation of Library Associations and Institutions.

Preferred Shelf Number

Z 716.3 .E32 2002

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Qualitative research methods in public relations and marketing communications

Author

Daymon, Christine, 1952- Holloway, Immy, ort. yaz.

Preferred Shelf Number

HD 59 .D347 2002

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Cover image for Pazarlama karmasına ilişkin müşteri algısının ölçümünde geliştirilmiş farklı ölçeklerin cep telefonu ürününe uygulanması

Pazarlama karmasına ilişkin müşteri algısının ölçümünde geliştirilmiş farklı ölçeklerin cep telefonu ürününe uygulanması

Author

Kaygın, Canan.

Preferred Shelf Number

TEZ/5309 K182 2002

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Understanding and designing market research

Author

Webb, John Richard, 1949-

Preferred Shelf Number

HF 5415.2 W39 2002

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