Frontmatter -- Preface to the paperback edition -- Acknowledgments -- Contents -- Introduction The cognitive theory of metaphor and metonymy -- The interaction of metaphor and metonymy, and other theoretical issues -- On the plausibility of claiming a métonymie motivation for conceptual metaphor -- Refining the Inheritance Hypothesis: Interaction between metaphoric and metonymie hierarchies -- The scope of metaphor -- How metonymie are metaphors? -- The role of mappings and domains in understanding metonymy -- Metaphor, metonymy, and binding -- Metaphor and metonymy in language structure and discourse -- Metaphor and metonymy in language structure -- Patterns of meaning extension, "parallel chaining", subjectification, and modal shifts -- Metaphor in semantic change -- Straight from the heart - métonymie and metaphorical explorations -- The EFFECT FOR CAUSE metonymy in English grammar -- Metaphorical extension of may and must into the epistemic domain -- Metaphor and metonymy in discourse -- Poetry and the scope of metaphor: Toward a cognitive theory of literature -- The cohesive role of cognitive metaphor in discourse and conversation -- More metaphorical warfare in the Gulf: Orientalist frames in news coverage -- Muted metaphors and the activation of metonymies in advertising -- Author Index -- Subject Index