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Publication Date: 2004

Author

(1)

Ar, Aybeniz Akdeniz.

(1)

Borça, Güven.

(1)

(1)

Farris, Paul W..

(1)

Kırım, Arman.

(1)

Moore, Michael J..

(1)

Winkler, Agnieszka M.

(1)

Yalım, Fevzi, çev.

(1)

Language

(5)

(2)

Subject

Marketing -- Management.

(5)

Strategic planning.

(3)

Brand name products -- Marketing -- Management.

(2)

High technology -- Marketing.

(1)

Knowledge management.

(1)

Markalı Ürünler -- Pazarlama -- Yönetim.

(1)

Markalı ürünler -- Pazarlama -- Yönetim.

(1)

Marketing -- Technological innovations.

(1)

Marketing research.

(1)

(1)

PAZARLAMA -- YÖNETİM.

(1)

Pazarlama -- Teknolojik Yenilikler.

(1)

Pazarlama -- Yönetim.

(1)

Product management -- Mathematical models.

(1)

STRATEJİK PLANLAMA.

(1)

Social marketing.

(1)

Stratejik planlama.

(1)

Yüksek Teknoloji -- Pazarlama.

(1)

Material Type

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Beytepe General Collection

Electronic Library

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1.

Cover image for Knowledge-based marketing the 21st century competitive edge

Knowledge-based marketing the 21st century competitive edge

Knowledge-based marketing the 21st century competitive edge

Author

Chaston, Ian.

Preferred Shelf Number

ONLINE(368671.1)

Electronic Access

SAGE knowledge http://sk.sagepub.com/books/knowledge-based-marketing

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2.

Cover image for The Profit Impact of Marketing Strategy Project Retrospect and Prospects

The Profit Impact of Marketing Strategy Project Retrospect and Prospects

The Profit Impact of Marketing Strategy Project Retrospect and Prospects

Author

Farris, Paul W.. Moore, Michael J..

Preferred Shelf Number

ONLINE

Electronic Access

Access by subscription

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3.

Cover image for Strateji ve bire-bir pazarlama CRM

Strateji ve bire-bir pazarlama CRM

Strateji ve bire-bir pazarlama CRM

Author

Kırım, Arman.

Preferred Shelf Number

HF 5415 K57 2001

Format:

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4.

Cover image for Uygulamaya yönelik işletme politikası ve stratejik pazarlama

Uygulamaya yönelik işletme politikası ve stratejik pazarlama

Uygulamaya yönelik işletme politikası ve stratejik pazarlama

Author

Akat, Ömer.

Preferred Shelf Number

HD 30.28 A3137 2004

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5.

Cover image for Pazarlama reçeteleri : marka yöneticisinin el kitabı

Pazarlama reçeteleri : marka yöneticisinin el kitabı

Pazarlama reçeteleri : marka yöneticisinin el kitabı

Author

Borça, Güven.

Preferred Shelf Number

HF 5415.13 .B67 2004

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6.

Cover image for Marka ve marka stratejileri

Marka ve marka stratejileri

Marka ve marka stratejileri

Author

Ar, Aybeniz Akdeniz.

Preferred Shelf Number

HF 5415.13 A73 2004

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7.

Cover image for Işık hızıyla markalama : sürat çağında marka yaratma stratejileri

Işık hızıyla markalama : sürat çağında marka yaratma stratejileri

Işık hızıyla markalama : sürat çağında marka yaratma stratejileri

Author

Winkler, Agnieszka M. Yalım, Fevzi, çev.

Preferred Shelf Number

HF 5415.13 .W5620 2004

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