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Cover image for Direct marketing rules of thumb : 1,000 practical and profitable ideas to help you improve response, save money, and increase efficiency in your direct program
Direct marketing rules of thumb : 1,000 practical and profitable ideas to help you improve response, save money, and increase efficiency in your direct program
Author 
Bodian, Nat G., 1921-
Preferred Shelf Number 
HF5415.126 B63 1995
Format: 
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Beytepe Library~1
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2. 
Cover image for The Direct marketing handbook
The Direct marketing handbook
Author 
Nash, Edward L.
Preferred Shelf Number 
HF5438.25 D555 1992
Format: 
Availability 
Beytepe Library~1
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