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1. 
Cover image for Internationales Marketing-Management
Internationales Marketing-Management
Author 
Berndt, Ralph. author. Fantapié Altobelli, Claudia. author. Sander, Matthias. author. SpringerLink (Online service)
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ONLINE
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http://dx.doi.org/10.1007/978-3-642-12691-8
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Cover image for Erfolgsfaktoren des Mobile Marketing
Erfolgsfaktoren des Mobile Marketing
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Bauer, Hans H. editor. Bryant, Melchior D. editor. Dirks, Thorsten. editor. SpringerLink (Online service)
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http://dx.doi.org/10.1007/978-3-540-85296-4
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Cover image for Database Marketing Analyzing and Managing Customers
Database Marketing Analyzing and Managing Customers
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Blattberg, Robert C. author. Kim, Byung-Do. author. Neslin, Scott A. author. SpringerLink (Online service)
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http://dx.doi.org/10.1007/978-0-387-72579-6
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Cover image for Professionelles Guerilla-Marketing Grundlagen - Instrumente - Controlling
Professionelles Guerilla-Marketing Grundlagen - Instrumente - Controlling
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Hutter, Katharina. author. Hoffmann, Stefan. author. SpringerLink (Online service)
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ONLINE(337990.1)
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http://dx.doi.org/10.1007/978-3-658-02268-6
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5. 
Cover image for Marketing IT products and services
Marketing IT products and services
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Keyes, Jessica, 1950-
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Distributed by publisher. Purchase or institutional license may be required for access.
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6. 
Cover image for Handbook of Marketing Decision Models
Handbook of Marketing Decision Models
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Wierenga, Berend. editor. SpringerLink (Online service)
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http://dx.doi.org/10.1007/978-0-387-78213-3
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7. 
Cover image for Marketing für LOHAS Kommunikationskonzepte für anspruchsvolle Kunden
Marketing für LOHAS Kommunikationskonzepte für anspruchsvolle Kunden
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Köhn-Ladenburger, Christiane. author. SpringerLink (Online service)
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ONLINE(338415.1)
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http://dx.doi.org/10.1007/978-3-8349-3577-9
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8. 
Cover image for The Relationship Marketer Rethinking Strategic Relationship Marketing
The Relationship Marketer Rethinking Strategic Relationship Marketing
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Hougaard, Søren. author. Bjerre, Mogens. author. SpringerLink (Online service)
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http://dx.doi.org/10.1007/978-3-642-03243-1
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9. 
Cover image for Luxury Marketing A Challenge for Theory and Practice
Luxury Marketing A Challenge for Theory and Practice
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Wiedmann, Klaus-Peter. editor. Hennigs, Nadine. editor. SpringerLink (Online service)
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http://dx.doi.org/10.1007/978-3-8349-4399-6
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10. 
Cover image for Total Loyalty Marketing Mit begeisterten Kunden und loyalen Mitarbeitern zum Unternehmenserfolg
Total Loyalty Marketing Mit begeisterten Kunden und loyalen Mitarbeitern zum Unternehmenserfolg
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Schüller, Anne M. author. Fuchs, Gerhard. author. SpringerLink (Online service)
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http://dx.doi.org/10.1007/978-3-658-01885-6
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11. 
Cover image for Marketing ist eine Wissenschaft … … und die Erde eine Scheibe? über Wunderwaffen und Zahlengläubigkeit in Werbung, Marktforschung & Co.
Marketing ist eine Wissenschaft … … und die Erde eine Scheibe? über Wunderwaffen und Zahlengläubigkeit in Werbung, Marktforschung & Co.
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Hilbig, Heino. author. SpringerLink (Online service)
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ONLINE(338098.1)
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http://dx.doi.org/10.1007/978-3-658-02891-6
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12. 
Cover image for Praxiswissen Online-Marketing Affiliate- und E-Mail-Marketing, Suchmaschinenmarketing, Online-Werbung, Social Media, Online-PR
Praxiswissen Online-Marketing Affiliate- und E-Mail-Marketing, Suchmaschinenmarketing, Online-Werbung, Social Media, Online-PR
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Lammenett, Erwin. author. SpringerLink (Online service)
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http://dx.doi.org/10.1007/978-3-8349-3636-3
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