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1. 
Cover image for Business-to-business marketing
Business-to-business marketing
Author 
Brennan, Ross, 1957- author. Canning, Louise, author. McDowell, Raymond, author.
Preferred Shelf Number 
ONLINE(370201.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/business-to-business-marketing
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2. 
Cover image for Understanding business marketing and purchasing : An interaction approach /ed. by David Ford on behalf of the IMP Group.
Understanding business marketing and purchasing : An interaction approach /ed. by David Ford on behalf of the IMP Group.
Author 
Ford, David, 1944- ed.
Preferred Shelf Number 
HF 5415.1263 U2 2002
Format: 
Availability 
Beytepe Library~1
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3. 
Cover image for Industrial marketing communications : business-to-business advertising, promotion and PR
Industrial marketing communications : business-to-business advertising, promotion and PR
Author 
Hart, Norman A.
Preferred Shelf Number 
HF 5415 H372 1993
Format: 
Availability 
Beytepe Library~1
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4. 
Cover image for Developing insights on branding in the B2B context : case studies from business practice
Developing insights on branding in the B2B context : case studies from business practice
Author 
Koporcic, Nikolina, editor. Ivanova-Gongne, Maria, 1985- editor. Nyström, Anna-Greta, 1979- editor. Törnroos, Jan-Åke, editor.
Preferred Shelf Number 
ONLINE
Electronic Access 
https://www.emerald.com/insight/publication/doi/10.1108/9781787562752
Format: 
Availability 
Online Library~1
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5. 
Cover image for Business development for dummies
Business development for dummies
Author 
Kennedy, Anna, author.
Preferred Shelf Number 
HF5415.1 K46 2015
Format: 
Availability 
Beytepe Library~1
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6. 
Cover image for Business market management : understanding, creating, and delivering value
Business market management : understanding, creating, and delivering value
Author 
Anderson, James C., 1953- Narus, James A.
Preferred Shelf Number 
HF5415.1263 A53 2004
Format: 
Availability 
Beytepe Library~1
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7. 
Cover image for Data warehousing and business intelligence for e-Commerce
Data warehousing and business intelligence for e-Commerce
Author 
Simon, Alan R. Shaffer, Steven L.
Preferred Shelf Number 
ONLINE
Electronic Access 
ScienceDirect http://www.sciencedirect.com/science/book/9781558607132
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Availability 
Online Library~1
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