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1. 
Cover image for The Routledge companion to non-market strategy
The Routledge companion to non-market strategy
Author 
Lawton, Thomas C., editor. Rajwani, Tazeeb, editor.
Preferred Shelf Number 
HD62.4 R6956 2015
Format: 
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Beytepe Library~1
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2. 
Cover image for Global marketing management : changes, challenges and new strategies
Global marketing management : changes, challenges and new strategies
Author 
Lee, Kiefer. Carter, S. (Steve).
Preferred Shelf Number 
HD62.4 .L44 2005
Format: 
Availability 
Beytepe Library~1
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