Basic marketing research : integration of social media

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Title:

Author:

Malhotra, Naresh K.

ISBN:

9780132570183

Edition:

4th ed.

Publication Information:

Upper Saddle River, N.J. ; Harlow : Pearson, c2012.

Physical Description:

672 p. : col. ill. ; 28 cm.

General Note:

Previous ed.: 2009.

Subject Term:

Holds:
Copies:

Library	Material Type	Item Barcode	Shelf Number	Status	Item Holds
Searching... Beytepe Library	Book	7.2/14/1847	HF5415.2 M35 2012	Searching... Unknown	Searching... Unavailable