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1. 
Cover image for Conjoint Measurement Methods and Applications
Conjoint Measurement Methods and Applications
Author 
Gustafsson, Anders. editor. Herrmann, Andreas. editor. Huber, Frank. editor. SpringerLink (Online service)
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ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-3-540-71404-0
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2. 
Cover image for Schaffe Vertrauen, rede darüber und verdiene daran Kommunikationspraxis und Performance Measurement von Corporate Cultural Responsibility
Schaffe Vertrauen, rede darüber und verdiene daran Kommunikationspraxis und Performance Measurement von Corporate Cultural Responsibility
Author 
Lamprecht, Wolfgang. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(338214.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-658-03594-5
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3. 
Cover image for Measurement for the Social Sciences The C-OAR-SE Method and Why It Must Replace Psychometrics
Measurement for the Social Sciences The C-OAR-SE Method and Why It Must Replace Psychometrics
Author 
Rossiter, John R. author. SpringerLink (Online service)
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ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-1-4419-7158-6
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4. 
Cover image for Estimation of Willingness-to-Pay Theory, Measurement, Application
Estimation of Willingness-to-Pay Theory, Measurement, Application
Author 
Breidert, Christoph. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-3-8350-9244-0
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5. 
Cover image for Marketing and Semiotics : New Directions in the Study of Signs for Sale
Marketing and Semiotics : New Directions in the Study of Signs for Sale
Author 
Assael, Henry, contributor. Belk, Russell W., contributor. Bouissac, Paul, contributor. Broms, Henri, contributor. Camargo, Eduardo G., contributor.
Preferred Shelf Number 
ONLINE
Electronic Access 
https://doi.org/10.1515/9783110853254
https://www.degruyter.com/isbn/9783110853254
Cover https://www.degruyter.com/document/cover/isbn/9783110853254/original
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