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1. 
Cover image for Practical digital marketing and AI psychology : how to gain online consumer trust and sales using technologies and psychology
Practical digital marketing and AI psychology : how to gain online consumer trust and sales using technologies and psychology
Author 
Gabay, J. Jonathan, author.
Preferred Shelf Number 
HF5415.1265
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003409793
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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2. 
Cover image for The darker side of social media : consumer psychology and mental health
The darker side of social media : consumer psychology and mental health
Author 
Scheinbaum, Angeline Close, editor.
Preferred Shelf Number 
HM742
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003410058
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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3. 
Cover image for Brand psychology : the art and science of building strong brands
Brand psychology : the art and science of building strong brands
Author 
Busche, Laura, author.
Preferred Shelf Number 
HF5415.1255
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003336693
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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4. 
Cover image for Philosophy of marketing : the new realist approach
Philosophy of marketing : the new realist approach
Author 
Giannasi, Matteo, author. Casarin, Francesco, 1960- author.
Preferred Shelf Number 
HF5415
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003206033
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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5. 
Cover image for Behavioural research for marketing : a practitioner's handbook
Behavioural research for marketing : a practitioner's handbook
Author 
Adams, Julian (Researcher on marketing), author.
Preferred Shelf Number 
HF5415.2
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003169932
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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6. 
Cover image for The aging consumer : perspectives from psychology and marketing
The aging consumer : perspectives from psychology and marketing
Author 
Drolet, Aimee Leigh, editor. Yoon, Carolyn, 1960- editor.
Preferred Shelf Number 
HF5415.332 .O43 A455 2021
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9780429343780
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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7. 
Cover image for Nöropazarlama perspektifinden kokusal pazarlama : marka mı satın alıyoruz koku mu ?
Nöropazarlama perspektifinden kokusal pazarlama : marka mı satın alıyoruz koku mu ?
Author 
Kara, Mehmet. Yücel, Nurcan.
Preferred Shelf Number 
HF5415.12615 K37 2019
Format: 
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8. 
Cover image for Textbook of Aging Skin
Textbook of Aging Skin
Author 
Farage, Miranda A. editor. Miller, Kenneth W. editor. Maibach, Howard I. editor. (orcid)0000-0003-0430-475X SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
https://doi.org/10.1007/978-3-662-47398-6
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9. 
Cover image for Storytelling-case archetype decoding and assignment manual (SCADAM)
Storytelling-case archetype decoding and assignment manual (SCADAM)
Author 
Woodside, Arch G. Sood, Suresh C.
Preferred Shelf Number 
ONLINE
Electronic Access 
https://www.emerald.com/insight/publication/doi/10.1108/S1871-3173201611
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10. 
Cover image for The foundations of communication in criminal justice systems
The foundations of communication in criminal justice systems
Author 
Doss, Daniel Adrian, author. Glover, William H., Jr., author. Goza, Rebecca A., author. Wigginton, Michael, Jr., author.
Preferred Shelf Number 
HV7936 .C79 .D67 2015
Electronic Access 
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11. 
Cover image for Gerçeği algıla : nöropazarlama yolculuğunda ilk adımlar
Gerçeği algıla : nöropazarlama yolculuğunda ilk adımlar
Author 
Girişken, Yener
Preferred Shelf Number 
HF5415.12615 G57 2015
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12. 
Cover image for Tüketici davranışı nörolojisi : nöroekonomi-eeg yöntemi ile nöromarketing uygulaması
Tüketici davranışı nörolojisi : nöroekonomi-eeg yöntemi ile nöromarketing uygulaması
Author 
Yorgancılar, F. Nur
Preferred Shelf Number 
HF5415.12615 Y67 2015
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