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Subject: Neuromarketing
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Girişken, Yener
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Yorgancılar, F. Nur
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Consumers’ preferences
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Gerçeği algıla : nöropazarlama yolculuğunda ilk adımlar
Gerçeği algıla : nöropazarlama yolculuğunda ilk adımlar
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Girişken, Yener
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HF5415.12615 G57 2015
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Tüketici davranışı nörolojisi : nöroekonomi-eeg yöntemi ile nöromarketing uygulaması
Tüketici davranışı nörolojisi : nöroekonomi-eeg yöntemi ile nöromarketing uygulaması
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Yorgancılar, F. Nur
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HF5415.12615 Y67 2015
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