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1. 
Cover image for Marketing management in Turkey
Marketing management in Turkey
Author 
Ozturkcan, Selcen, editor. Yolbulan Okan, Elif, editor.
Preferred Shelf Number 
ONLINE
Electronic Access 
https://www.emerald.com/insight/publication/doi/10.1108/9781787145573
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2. 
Cover image for Marketing farm products : economic analysis
Marketing farm products : economic analysis
Author 
Shepherd, Geoffrey Seddon, 1898-
Preferred Shelf Number 
HD 9006 S453 1962
Format: 
Availability 
Beytepe Library~1
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3. 
Cover image for Tourism planning and destination marketing
Tourism planning and destination marketing
Author 
Camilleri, Mark Anthony, 1976- editor.
Preferred Shelf Number 
ONLINE
Electronic Access 
https://www.emerald.com/insight/publication/doi/10.1108/9781787562912
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4. 
Cover image for Strategic perspectives in destination marketing
Strategic perspectives in destination marketing
Author 
Camilleri, Mark Anthony, 1976- editor. IGI Global, publisher.
Preferred Shelf Number 
ONLINE
Electronic Access 
Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-5835-4
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5. 
Cover image for Bottom of the pyramid marketing : making, shaping and developing BoP markets
Bottom of the pyramid marketing : making, shaping and developing BoP markets
Author 
Singh, Ramendra, editor.
Preferred Shelf Number 
ONLINE
Electronic Access 
https://www.emerald.com/insight/publication/doi/10.1108/9781787145559
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6. 
Cover image for Smart marketing with the internet of things
Smart marketing with the internet of things
Author 
Simoes, Dora, 1970- editor. Barbosa, Belem, 1971- editor. Filipe, Sandra, 1973- editor. IGI Global, publisher.
Preferred Shelf Number 
ONLINE
Electronic Access 
Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-5763-0
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7. 
Cover image for Economics of banana production and marketing in the tropics (a case study of Cameroon)
Economics of banana production and marketing in the tropics (a case study of Cameroon)
Author 
Fonsah, Esendugue Gregory. Chidebelu, Angus Nnaemeka, S. D., 1948- Project Muse Project Muse.
Preferred Shelf Number 
ONLINE
Electronic Access 
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8. 
Cover image for Organizing marketing and sales : mastering contemporary B2B challenges
Organizing marketing and sales : mastering contemporary B2B challenges
Author 
Andersson, Per, 1957- editor. Axelsson, Bj¿̐ưorn, 1948- editor. Rosenqvist, Christopher, editor.
Preferred Shelf Number 
ONLINE
Electronic Access 
https://www.emerald.com/insight/publication/doi/10.1108/9781787549685
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9. 
Cover image for The sustainable marketing concept in European SMEs : insights from the food & drink industry
The sustainable marketing concept in European SMEs : insights from the food & drink industry
Author 
Rudawska, Edyta, editor.
Preferred Shelf Number 
ONLINE
Electronic Access 
https://www.emerald.com/insight/publication/doi/10.1108/9781787540385
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10. 
Cover image for Business to business marketing management : a global perspective
Business to business marketing management : a global perspective
Author 
Zimmerman, Alan S., 1942- Blythe, Jim.
Preferred Shelf Number 
HF5415.13 Z56 2018
Format: 
Availability 
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11. 
Cover image for Case studies in the traditional food sector : a volume in the Consumer Science and Strategic Marketing series
Case studies in the traditional food sector : a volume in the Consumer Science and Strategic Marketing series
Author 
Cavicchi, Alessio, editor. Santini, Cristina, editor.
Preferred Shelf Number 
ONLINE
Electronic Access 
ScienceDirect http://www.sciencedirect.com/science/book/9780081010075
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12. 
Cover image for The role of language and symbols in promotional strategies and marketing schemes
The role of language and symbols in promotional strategies and marketing schemes
Author 
Epure, Manuela, 1965- editor. Mihaes, Lorena Clara, 1975- editor. IGI Global, publisher.
Preferred Shelf Number 
ONLINE
Electronic Access 
Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-5778-4
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