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Subject: Marketing -- Management.

Author

Altunışık, Remzi.

(2)

Barış, Gülfidan, ort. yaz.

(2)

(2)

(2)

Kotler, Philip.

(2)

Mullins, John W. (John Walker)

(2)

Odabaşı, Yavuz.

(2)

(2)

Walker, Orville C.

(2)

Zimmerman, Alan S., 1942-

(2)

İslamoğlu, Ahmet Hamdi.

(2)

Aaker, David A.

(1)

(1)

Altıntaş, Murat Hakan.

(1)

Andaleeb, Syed Saad, editor.

(1)

(1)

Barış, Gülfidan, çev.

(1)

Borça, Güven.

(1)

Bruce, Harry James, 1931-

(1)

(1)

Cadotte, Ernest R., 1946-

(1)

Chartered Institute of Marketing.

(1)

Cooper, Scott W.

(1)

(1)

Crane, F. G. (Frederick Gerard)

(1)

Donnelly, James H.

(1)

(1)

Farris, Paul W..

(1)

(1)

Gale, Bradley T.

(1)

Gbadamosi, Ayantunji.

(1)

Gilligan, Colin.

(1)

Goldenberg, Jacob.

(1)

Gupta, Sunil, 1958-

(1)

Güçer, Cumhur, çev.

(1)

Hiebing, Roman G.

(1)

Jagpal, Sharan, 1947-

(1)

Jagpal, Shireen.

(1)

Jain, Subhash C., 1942-

(1)

Keller, Kevin Lane, 1956-

(1)

Kruger, Elizabeth Rush.

(1)

Kökkaya Chalar, Zeynep.

(1)

Kırım, Arman.

(1)

Lancaster, Geoffrey, 1938-

(1)

Lehmann, Donald R., ort. yaz.

(1)

Mannan, Abdul, sponsoring body.

(1)

Massingham, Lester.

(1)

(1)

(1)

Mazursky, David.

(1)

McMurtry, Jeanette Maw.

(1)

(1)

Mentzer, John T.

(1)

Miles, Louella.

(1)

Miller, Scott, ort. yaz.

(1)

Moon, Mark A., 1955-

(1)

Mooradian, Todd A.

(1)

Moore, Karl, 1955-

(1)

Moore, Michael J..

(1)

Nicholson, Francis.

(1)

Nwankwo, Sonny.

(1)

Pareek, Niketh.

(1)

Peter, J. Paul.

(1)

Posavac, Steven S., 1969-

(1)

Prabhu, Jaideep C., writer of foreword.

(1)

Rangan, Kasturi, sponsoring body.

(1)

Ring, Lawrence J.

(1)

(1)

Sherratt, Andrew.

(1)

Sheth, Jagdish N., sponsoring body.

(1)

(1)

Society for Consumer Psychology.

(1)

Sugars, Bradley J.

(1)

Sugiyama, Kotaro.

(1)

Tokmak Danışman, Gizem.

(1)

(1)

Tunçel, Hakan, çev.

(1)

Wilson, R. M. S. (Richard Malcolm Sano)

(1)

Winer, Russell S.

(1)

Wood, Robert Chapman.

(1)

(1)

(1)

Ürkmez, İlhan.

(1)

Ḥasan, Khālid, editor.

(1)

Language

(37)

(17)

Publication Date

-

(9)

(5)

(5)

(5)

(4)

(4)

(3)

(3)

(3)

(3)

(2)

(2)

(2)

(1)

(1)

(1)

(1)

(1)

(1)

(1)

Subject

Pazarlama -- Yönetim.

(16)

(6)

PAZARLAMA -- YÖNETİM.

(6)

Strategic planning.

(6)

Consumer behavior.

(4)

(4)

Marketing -- Planning.

(3)

Marketing research.

(3)

(2)

Creative ability in business.

(2)

Customer relations.

(2)

Marketing -- Costs.

(2)

Marketing -- Decision making.

(2)

Small business -- Management.

(2)

Small business marketing.

(2)

TÜKETİCİ DAVRANIŞI.

(2)

Advertising agencies -- Japan -- Management.

(1)

Brand name products.

(1)

Business planning.

(1)

(1)

Cash management.

(1)

Communication in marketing -- Textbooks.

(1)

Communication in marketing.

(1)

Consumer behavior -- Research.

(1)

Consumer satisfaction -- Evaluation.

(1)

Corporations -- Valvations.

(1)

Customer relations -- Management.

(1)

(1)

ENDÜSTRİYEL YÖNETİM.

(1)

Entrepreneurship.

(1)

Export marketing -- Management.

(1)

Industrial management.

(1)

Internet marketing.

(1)

Knowledge management.

(1)

Markalı ürünler.

(1)

Marketing -- Asia.

(1)

Marketing -- Management -- Case studies.

(1)

Marketing -- Management -- Textbooks.

(1)

Marketing -- Technological innovations.

(1)

Marketing and sales.

(1)

Müşteri İlişkileri.

(1)

New business enterprises -- Management.

(1)

Pazarlama -- Karar verme.

(1)

Pazarlama -- Yönetim

(1)

Pazarlama -- Yönetim -- Vaka çalışmaları.

(1)

Pazarlama ve satış.

(1)

Product management -- Mathematical models.

(1)

Product management.

(1)

(1)

Quality of products -- Evaluation.

(1)

STRATEJİK PLANLAMA.

(1)

Sales forecasting.

(1)

Sales management.

(1)

Sales promotion.

(1)

Satış yönetimi.

(1)

Service industries.

(1)

Small business -- Finance.

(1)

Social marketing.

(1)

Social media -- Economic aspects.

(1)

Stratejik planlama.

(1)

Technological innovations -- Management.

(1)

Tüketici davranışı.

(1)

İlgili pazarlama.

(1)

İnternet pazarlaması.

(1)

İŞLETME PLANLAMASI.

(1)

Şirketler -- Değerlendirme.

(1)

Material Type

Shelf Location

Beytepe General Collection

Electronic Library

Library

Beytepe Library

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1.

Cover image for Marketing management

Marketing management

Marketing management

Author

Kotler, Philip. Keller, Kevin Lane, 1956-

Preferred Shelf Number

HF5415.13 K6 2012

Format:

Availability

Beytepe Library~1

Available:
Copies:

2.

Cover image for Marketing management

Marketing management

Marketing management

Author

Kotler, Philip.

Preferred Shelf Number

HF 5415.13 K64 2003

Format:

Availability

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3.

Cover image for Strategic marketing

Strategic marketing

Strategic marketing

Author

Mooradian, Todd A. Matzler, Kurt. Ring, Lawrence J.

Preferred Shelf Number

HF5415.13 M66 2012

Format:

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4.

Cover image for Marketing management

Marketing management

Marketing management

Author

Winer, Russell S.

Preferred Shelf Number

HF5415.13 W547 2007

Format:

Availability

Beytepe Library~1

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Copies:

5.

Cover image for Marketing the basics

Marketing the basics

Marketing the basics

Author

Moore, Karl, 1955- Pareek, Niketh.

Preferred Shelf Number

ONLINE

Electronic Access

Click here to view

Format:

Availability

Online Library~1

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6.

Cover image for Strategic marketing planning

Strategic marketing planning

Strategic marketing planning

Author

Gilligan, Colin. Wilson, R. M. S. (Richard Malcolm Sano)

Preferred Shelf Number

ONLINE

Electronic Access

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Online Library~1

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7.

Cover image for CIM coursebook managing marketing

CIM coursebook managing marketing

CIM coursebook managing marketing

Author

Nicholson, Francis. Meek, Richard. Sherratt, Andrew. Chartered Institute of Marketing.

Preferred Shelf Number

ONLINE

Electronic Access

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Format:

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Online Library~1

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8.

Cover image for Essentials of marketing management

Essentials of marketing management

Essentials of marketing management

Author

Lancaster, Geoffrey, 1938- Massingham, Lester.

Preferred Shelf Number

ONLINE

Electronic Access

Click here to view

Format:

Availability

Online Library~1

Available:
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9.

Cover image for Marketing planning and strategy

Marketing planning and strategy

Marketing planning and strategy

Author

Jain, Subhash C., 1942-

Preferred Shelf Number

HF 5415.13 J35 2000

Format:

Availability

Beytepe Library~1

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10.

Cover image for Marketing communications management : analysis, planning, implementation

Marketing communications management : analysis, planning, implementation

Marketing communications management : analysis, planning, implementation

Author

Copley, Paul.

Preferred Shelf Number

HF5415.123 C67 2014

Format:

Availability

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11.

Cover image for Marketing strategy : a decision-focused approach

Marketing strategy : a decision-focused approach

Marketing strategy : a decision-focused approach

Author

Walker, Orville C. Mullins, John W. (John Walker)

Preferred Shelf Number

HF5415.13 W35 2011

Format:

Availability

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12.

Cover image for Marketing management : knowledge and skills

Marketing management : knowledge and skills

Marketing management : knowledge and skills

Author

Peter, J. Paul. Donnelly, James H.

Preferred Shelf Number

HF5415.13 .P484 2007

Format:

Availability

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