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Author

SpringerLink (Online service)

(44)

Kotler, Philip.

(4)

(3)

Winer, Russell S.

(3)

Altunışık, Remzi.

(2)

Barış, Gülfidan, ort. yaz.

(2)

Berndt, Ralph. author.

(2)

(2)

(2)

Fuchs, Wolfgang. author.

(2)

Hohn, Stefanie. author.

(2)

International Federation of Library Associations and Institutions.

(2)

Jan, Mian Ahmad. editor.

(2)

Khan, Fazlullah. editor.

(2)

(2)

(2)

Mullins, John W. (John Walker)

(2)

Odabaşı, Yavuz.

(2)

Rosenbloom, Bert.

(2)

Sander, Matthias. author.

(2)

(2)

Unger, Fritz. author.

(2)

Walker, Orville C.

(2)

Zimmerman, Alan S., 1942-

(2)

(2)

İslamoğlu, Ahmet Hamdi.

(2)

Aaker, David A.

(1)

Abood, Richard R.

(1)

Abramowicz, Witold. editor.

(1)

Akademische Marketinggesellschaft e.V. editor.

(1)

(1)

(1)

Altobelli, Claudia Fantapié. author.

(1)

Altıntaş, Murat Hakan.

(1)

Andaleeb, Syed Saad, editor.

(1)

(1)

Ar, Aybeniz Akdeniz.

(1)

Backhaus, Klaus. author.

(1)

Banu, J. Rajesh.

(1)

Barnett, William A..

(1)

Barış, Gülfidan, çev.

(1)

Baum, Neil. author.

(1)

Becker, Jörg. author.

(1)

Becker, Jörg. editor.

(1)

Berkowitz, Eric N.

(1)

Berry, Micahel J. A.

(1)

Beverungen, Daniel. author.

(1)

Bidgoli, Hossein.

(1)

Borça, Güven.

(1)

Brad, Stelian. editor.

(1)

Breazeale, Michael, 1964-

(1)

(1)

(1)

Bruce, Harry James, 1931-

(1)

(1)

(1)

Burns, A. C., ed.

(1)

Butt, Mohammad Mohsin, editor.

(1)

CENTO Seminar on Key Management Problems in the Marketing, Distribution and Use of Fertilizers. Islamabad, 1974.

(1)

Cadotte, Ernest R., 1946-

(1)

Carter, S. (Steve).

(1)

Cavallucci, Denis. editor.

(1)

Chartered Institute of Marketing.

(1)

Chi, Maomao. editor.

(1)

Chiarella, Carl.

(1)

Chilingerian, Jon A. editor.

(1)

Chisholm-Burns, Marie A.

(1)

(1)

Christodoulou, Klitos. editor.

(1)

Cooper, Scott W.

(1)

(1)

Crane, F. G. (Frederick Gerard)

(1)

Craven, D. W., ed.

(1)

Daigrepont, Jeffery. author.

(1)

Dever, G. E. Alan.

(1)

(1)

Diamantopoulos, Adamantios.

(1)

Dickson, Peter R.

(1)

(1)

Donnelly, James H.

(1)

(1)

(1)

(1)

Emrich, Christin. author.

(1)

Epstein, Eliot, 1929-

(1)

Fantapié Altobelli, Claudia. author.

(1)

Farris, Paul W..

(1)

Fetscherin, Marc.

(1)

Fiege, Roland. author.

(1)

(1)

Flaten, Trine Kolderup.

(1)

Fletcher, Keith.

(1)

Fournier, Susan.

(1)

Frange, Cristina. editor.

(1)

Fritz, Wolfgang.

(1)

Frohs, Margarethe. author.

(1)

Gale, Bradley T.

(1)

Gbadamosi, Ayantunji.

(1)

(1)

Gen, Mitsuo. editor.

(1)

Gilligan, Colin.

(1)

Gilmore, Audrey.

(1)

Goldenberg, Jacob.

(1)

Graf, Christof. author.

(1)

Gupta, Sunil, 1958-

(1)

Güçer, Cumhur, çev.

(1)

Hackley, Christopher E.

(1)

Haghirian, Parissa, 1970-

(1)

Hahn, Kathrin. author.

(1)

Hehman, Raymond D.

(1)

Hiebing, Roman G.

(1)

Hildebrandt, Lutz.

(1)

Hinterholzer, Thomas. author.

(1)

Hiroshi, Yabe. editor.

(1)

Hogenschurz, Bernhard. editor.

(1)

Hohn, Bettina. author.

(1)

Hoye, Russell, 1966-

(1)

Huang, Xiaoxia. editor.

(1)

IFLA General Conference (71st : 2005 : Oslo, Norway)

(1)

IFLA Satellite Meeting (2003 : Geneva, Switzerland)

(1)

IGI Global, publisher.

(1)

Iacobucci, Dawn.

(1)

International Hospitality and Tourism Conference (2012 : Kuala Lumpur, Malaysia)

(1)

Jagpal, Sharan, 1947-

(1)

Jagpal, Shireen.

(1)

Jain, Subhash C., 1942-

(1)

Janes, Robert R.

(1)

Jendrosch, Thomas. author.

(1)

Jones, Matthew R. editor.

(1)

Jones, Rebecca A. Patronis.

(1)

Jooss, Mario. author.

(1)

Kahn, Marc J. author.

(1)

Kalina-Klensch, Nicole. author.

(1)

Kalinowska-Zeleznik, Anna, 1971- editor.

(1)

Kalra, Dharma Vir.

(1)

Kaminsky, Philip, ort. yaz.

(1)

Karlyn, Matthew A.

(1)

Kartajaya, Hermawan.

(1)

(1)

Keller, Kevin Lane, 1956-

(1)

Keuper, Frank. editor.

(1)

Keyes, Jessica, 1950-

(1)

Kim, Kuinam J. editor.

(1)

Klante, Oliver. editor.

(1)

Knackstedt, Ralf. author.

(1)

Knackstedt, Ralf. editor.

(1)

Koch, Stefan. author.

(1)

Koslow, Lawrence E.

(1)

(1)

Kreft, Jan, editor.

(1)

Kruger, Elizabeth Rush.

(1)

Kuczamer-Klopotowska, Sylwia, 1971- editor.

(1)

Kökkaya Chalar, Zeynep.

(1)

Kırım, Arman.

(1)

Lammenett, Erwin. author.

(1)

Lancaster, Geoffrey, 1938-

(1)

Lazer, William.

(1)

(1)

Leeflang, P. S. H.

(1)

Lehmann, Donald R.

(1)

Lehmann, Donald R., ort. yaz.

(1)

Linoff, Gordon S.

(1)

(1)

Livotov, Pavel. editor.

(1)

Lowe, Robin, 1945- ort. yaz.

(1)

Lépinay, Vincent Antonin.

(1)

Mannan, Abdul, sponsoring body.

(1)

(1)

Massingham, Lester.

(1)

Mathur, U. C., 1938-

(1)

(1)

(1)

(1)

Mazursky, David.

(1)

McAdam, Daisy, ed.

(1)

(1)

McMurtry, Jeanette Maw.

(1)

(1)

Meindl, Peter, 1970- ort. yaz.

(1)

Meindl, Peter, ort. yaz.

(1)

Mentzer, John T.

(1)

Miles, Louella.

(1)

Miller, Scott, ort. yaz.

(1)

Moon, Mark A., 1955-

(1)

Mooradian, Todd A.

(1)

Moore, Karl, 1955-

(1)

Moore, Michael J..

(1)

Morrow, Cynthia B.

(1)

Mukherjee, Arunima S. editor.

(1)

Mutum, Dilip S., editor.

(1)

Müller, Oliver. author.

(1)

Müller, Oliver. editor.

(1)

Nambisan, Satish. editor.

(1)

Navarro, Robert.

(1)

Neslin, Scott A., 1952-

(1)

Nichols, Buford Lee, 1931-

(1)

Nicholson, Francis.

(1)

Novick, Lloyd F.

(1)

Nwankwo, Sonny.

(1)

O'Donnell, James, Pharm. D.

(1)

Language

(129)

(29)

(27)

Publication Date

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Subject

Marketing -- Management.

(55)

(37)

(28)

Pazarlama -- Yönetim.

(16)

Management information systems.

(11)

Industrial management.

(8)

PAZARLAMA -- YÖNETİM.

(8)

Strategic planning.

(8)

Export marketing -- Management.

(5)

Marketing channels -- Management.

(5)

PAZARLAMA YÖNETİMİ.

(5)

(5)

Consumer behavior.

(4)

Customer relations.

(4)

Economics/Management Science.

(4)

Marketing research.

(4)

Physical distribution of goods -- Management.

(4)

Brand name products -- Marketing -- Management.

(3)

Creative ability in business.

(3)

Delivery of goods -- Management.

(3)

International business enterprises -- Management.

(3)

Marketing -- Planning.

(3)

PAZARLAMA KANALLARI -- YÖNETİM.

(3)

Pazarlama -- Yönetim

(3)

Service industries -- Management.

(3)

Social sciences.

(3)

Technological innovations -- Management.

(3)

(2)

Brand name products.

(2)

Business logistics.

(2)

Communication in marketing.

(2)

Fiziksel Dağıtım, Mallar -- Yönetim.

(2)

FİZİKSEL DAĞITIM, MALLAR -- YÖNETİM.

(2)

Hizmet sektörleri

(2)

Hizmet sektörü -- Pazarlama

(2)

Hizmet sektörü -- Pazarlama -- Yönetim

(2)

Libraries -- Marketing -- Congresses.

(2)

Mal Dağıtımı -- Yönetim.

(2)

(2)

Markalı ürünler -- Pazarlama -- Yönetim.

(2)

Markalı ürünler.

(2)

Marketing -- Costs.

(2)

Marketing -- Decision making.

(2)

Marketing -- Management

(2)

Marketing -- Technological innovations.

(2)

Marketing -- Turkey -- Management.

(2)

Marketing management.

(2)

PAZARLAMA ARAŞTIRMASI.

(2)

Pazarlama Kanalları -- Yönetim.

(2)

Pazarlama yönetimi.

(2)

Refuse and refuse disposal.

(2)

Service industries

(2)

Service industries -- Management

(2)

Service industries -- Marketing -- Management

(2)

Service industries -- Marketing.

(2)

Service industries.

(2)

Small business -- Management.

(2)

Small business marketing.

(2)

(2)

Stratejik planlama.

(2)

TURİZM -- PAZARLAMA.

(2)

Tourism -- Marketing.

(2)

TÜKETİCİ DAVRANIŞI.

(2)

İHRACAT PAZARLAMASI -- YÖNETİM.

(2)

Advertising -- Brand name products -- United States.

(1)

Advertising -- Brand name products.

(1)

Advertising agencies -- Japan -- Management.

(1)

(1)

Ahlak, Eczacılık

(1)

Apple Computer, Inc. -- Management.

(1)

(1)

(1)

Bakım Programları Yönetimi -- Örgüt ve yönetim

(1)

Bank management -- Case studies.

(1)

Brand name products -- United States.

(1)

Branding (Marketing)

(1)

Branding (Marketing) -- Management.

(1)

Branding (Marketing) -- United States.

(1)

Business -- Data processing.

(1)

Business Information Systems.

(1)

Business and management -- Marketing -- Digital economy.

(1)

Business intelligence.

(1)

Business planning.

(1)

BİLGİ TEKNOLOJİSİ.

(1)

(1)

Cash management.

(1)

Chartered Institute of Marketing -- Examinations -- Study guides.

(1)

Cities, Countries, Regions.

(1)

Communication in marketing -- Textbooks.

(1)

Communication in public administration.

(1)

Compost industry.

(1)

Computer Appl. in Social and Behavioral Sciences.

(1)

Computer science.

(1)

Consumer behavior -- Research.

(1)

Consumer satisfaction -- Evaluation.

(1)

Consumers -- Research.

(1)

Corporate culture -- Japan.

(1)

Corporations -- Finance

(1)

Corporations -- Japan.

(1)

Corporations -- Valvations.

(1)

Customer relations -- Management.

(1)

Customer services -- Management.

(1)

Customer services -- Marketing.

(1)

(1)

Decision making.

(1)

Delivery of Health Care -- organization & administration

(1)

(1)

Derivative securities -- Case studies.

(1)

Distance education.

(1)

Drugs -- Design -- History.

(1)

Drugs -- Research -- History.

(1)

ENDÜSTRİYEL YÖNETİM.

(1)

Econometrics -- Congresses.

(1)

Economic development -- Turkey.

(1)

Economics -- Methodology -- Congresses.

(1)

Entrepreneurship.

(1)

Environmental engineering.

(1)

Epidemiology -- organization & administration

(1)

Epidemiyoloji -- Örgüt Ve Yönetim

(1)

Ethics, Pharmacy

(1)

Evolutionary economics -- Congresses.

(1)

Export marketing -- Cross-cultural studies.

(1)

Export marketing -- India -- Management.

(1)

Export marketing -- Management -- Case studies.

(1)

Facility management.

(1)

Farmasötik Hizmetler -- Örgüt ve yönetim

(1)

Farmasötik Hizmetler Sigortası

(1)

Finance (Islamic law) -- Asia.

(1)

Finance -- Asia.

(1)

Financial Management.

(1)

Financial engineering -- Case studies.

(1)

Financial planners -- Marketing

(1)

Finansal planlamacılar -- Pazarlama

(1)

(1)

Globalization -- Problems, exercises, etc.

(1)

Globalization -- Study and teaching.

(1)

Government publicity.

(1)

GÜBRE ENDÜSTRİSİ -- PAKİSTAN

(1)

GÜBRE ENDÜSTRİSİ -- TÜRKİYE -- KONGRELER.

(1)

GÜBRE ENDÜSTRİSİ -- İRAN -- KONGRELER.

(1)

Halk Sağlığı Yönetimi

(1)

Halkla ilişkile -- Bigi hizmetleri.

(1)

Health facilities -- Risk management.

(1)

Hemşire Bakımı -- Örgüt Ve Yönetim -- Problemler ve Alıştırmalar

(1)

Hemşirelik, Denetleyici -- Problemler ve Alıştırmalar

(1)

High technology -- Marketing.

(1)

Hizmet endüstrisi -- Pazarlama -- Yönetim.

(1)

Hizmet endüstrisi -- Teknolojik yenilikler.

(1)

Hizmet endüstrisi -- Yönetim.

(1)

Hospitality industry -- Congresses.

(1)

India -- Commerce.

(1)

Industrial engineering.

(1)

Information Systems Applications (incl. Internet).

(1)

Information Systems.

(1)

Information services -- Contracting out.

(1)

Information systems.

(1)

Information technology -- Management.

(1)

Institutional economics -- Congresses.

(1)

Intercultural communication -- Japan.

(1)

International business enterprises -- Finance.

(1)

International business enterprises -- Japan.

(1)

International business enterprises -- Personnel management.

(1)

International business enterprises -- Problems, exercises, etc.

(1)

International business enterprises -- Study and teaching.

(1)

International trade -- Problems, exercises, etc.

(1)

International trade -- Study and teaching.

(1)

International trade.

(1)

Internet in education.

(1)

Internet marketing.

(1)

(1)

Japanese management

(1)

Knowledge management.

(1)

Kütüphanecilik eğitimi -- Kongreler.

(1)

Kütüphaneler -- Halkla ilişkiler.

(1)

Kütüphaneler -- Kalite kontrolü -- Kongreler.

(1)

Kütüphaneler -- Pazarlama -- Kongreler.

(1)

Kütüphaneler -- Pazarlama.

(1)

KütüphanelerxPazarlama -- Kongreler.

(1)

Leadership -- problems and exercises

(1)

(1)

Legislation, Drug

(1)

Legislation, Pharmacy

(1)

Libraries -- Marketing.

(1)

Libraries -- Public relations.

(1)

Libraries -- Quality control -- Congresses.

(1)

Library education -- Congresses.

(1)

MAL DAĞITIMI -- YÖNETİM.

(1)

Managed Care Programs -- Organization & administration

(1)

Management -- Asia.

(1)

Management -- Japan.

(1)

Management -- Research.

(1)

Markalı Ürünler -- Pazarlama -- Yönetim.

(1)

Market research

(1)

Marketing -- Asia.

(1)

Marketing -- Cross-cultural studies.

(1)

Marketing -- Data processing.

(1)

Marketing -- Examinations -- Study guides.

(1)

Marketing -- Management -- Case studies.

(1)

Marketing -- Management -- Cross-cultural studies.

(1)

Marketing -- Management -- Decision making -- Mathematical models.

(1)

Material Type

Shelf Location

Beytepe CD-ROM Koleksiyonu

Beytepe General Collection

Electronic Library

Sağlık Bilimleri CD-ROM Koleksiyonu

Sağlık Bilimleri Genel Koleksiyon

Library

Beytepe Library

Health Sciences Library

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13.

Cover image for Concepts of marketing management

Concepts of marketing management

Concepts of marketing management

Author

Seibert, Joseph C.

Preferred Shelf Number

HF 5415.13 S43 1973

Format:

Availability

Beytepe Library~1

Available:
Copies:

14.

Cover image for Marketing : the management way

Marketing : the management way

Marketing : the management way

Author

Weinstein, Arnold K.

Preferred Shelf Number

HF 5415.13 W4 1968

Format:

Availability

Beytepe Library~1

Available:
Copies:

15.

Cover image for Management controls in marketing

Management controls in marketing

Management controls in marketing

Author

Wilson, Richard M. S.

Preferred Shelf Number

HF 5415.13 W54 1973

Format:

Availability

Beytepe Library~1

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16.

Cover image for CIM coursebook project management in marketing

CIM coursebook project management in marketing

CIM coursebook project management in marketing

Author

McKee, Frank.

Preferred Shelf Number

ONLINE

Electronic Access

Click here to view

Format:

Availability

Online Library~1

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17.

Cover image for Marketing channels : a management view

Marketing channels : a management view

Marketing channels : a management view

Author

Rosenbloom, Bert.

Preferred Shelf Number

HF5415.129 R67 2013

Format:

Availability

Beytepe Library~1

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18.

Cover image for Marketing management a cultural perspective

Marketing management a cultural perspective

Marketing management a cultural perspective

Author

Peñaloza, Lisa. Toulouse, Nil. Visconti, Luca M.

Preferred Shelf Number

ONLINE

Electronic Access

Click here to view

Format:

Availability

Online Library~1

Available:
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19.

Cover image for Marketing management for nonprofit organizations

Marketing management for nonprofit organizations

Marketing management for nonprofit organizations

Author

Sargeant, Adrian.

Preferred Shelf Number

HF5415 S275 2009

Format:

Availability

Beytepe Library~1

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20.

Cover image for Marketing channels : a management view

Marketing channels : a management view

Marketing channels : a management view

Author

Rosenbloom, Bert.

Preferred Shelf Number

HF 5415.129 R67 1995

Format:

Availability

Beytepe Library~1

Available:
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21.

Cover image for Marketing management and information technology

Marketing management and information technology

Marketing management and information technology

Author

Fletcher, Keith.

Preferred Shelf Number

HF 5415.13 F635 1990

Format:

Availability

Beytepe Library~1

Available:
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22.

Cover image for Marketing management : a systems perspective

Marketing management : a systems perspective

Marketing management : a systems perspective

Author

Lazer, William.

Preferred Shelf Number

HF 5415 L329 1971

Format:

Availability

Beytepe Library~1

Available:
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23.

Cover image for Pharmacy management, leadership, marketing, and finance

Pharmacy management, leadership, marketing, and finance

Pharmacy management, leadership, marketing, and finance

Author

Chisholm-Burns, Marie A. Vaillancourt, Allison M. Shepherd, Marv.

Preferred Shelf Number

QV 737 C5421 2014

Format:

Availability

Health Sciences Library~1

Available:
Copies:

24.

Cover image for Marketing communications management : analysis, planning, implementation

Marketing communications management : analysis, planning, implementation

Marketing communications management : analysis, planning, implementation

Author

Copley, Paul.

Preferred Shelf Number

HF5415.123 C67 2014

Format:

Availability

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