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13.

Designing and managing the supply chain : concepts, strategies, and case studies /l

Author

Simchi-Levi, David. Kaminsky, Philip, ort. yaz. Simchi-Levi, Edith, ort. yaz.

Preferred Shelf Number

HF 5415.7 S425 2003

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Beytepe Library~4

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14.

Marketing management

Author

Kotler, Philip.

Preferred Shelf Number

HF 5415.13 K64 2003

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15.

Tüketici davranışı

Author

Odabaşı, Yavuz. Barış, Gülfidan, ort. yaz.

Preferred Shelf Number

HF 415.32 O33 2003

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16.

Biraz da ben konuşayım : ünlü reklam eleştirmeni açtı ağzını yumdu gözünü!

Author

Garfield, Bob. Çetinkaya, Selin, çev.

Preferred Shelf Number

HF5823 .G27 2003

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17.

Doing research projects in marketing, management and consumer research

Author

Hackley, Christopher E.

Preferred Shelf Number

HD 30.4 H28 2003

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18.

Sporda sponsorluk : Kavram, kapsam ve bir araştırma

Author

Soyer, Fikret.

Preferred Shelf Number

GV 716 S12 2003

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19.

Markanın DNA'sı : eşsiz ve dayanıklı markalar yaratmanın kuralları

Author

Perry, Alycia. Wisnom, David, ort. yaz.

Preferred Shelf Number

HD 69.B7 P477 2003

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20.

Marketing engineering : computer-assisted marketing analysis and planning

Author

Lilien, Gary L. Rangaswamy, Arvind, ort. yaz.

Preferred Shelf Number

HF 5415.125 .L54 2003

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21.

Geleceğin pazarlaması : marka yayılımı stratejisi

Author

Zyman, Sergio. Miller, Scott, ort. yaz. Güçer, Cumhur, çev.

Preferred Shelf Number

HF5415.1265 Z96 2000

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22.

Beden eğitimi ve sporda sponsorluk

Author

Şahin Murat H. Koç, Selahattin, ort. yaz. Yılgın, Ahmet, ort. yaz.

Preferred Shelf Number

GV 716 S528 2003

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23.

The management of strategy in the marketplace

Author

Cadotte, Ernest R., 1946- Bruce, Harry James, 1931-

Preferred Shelf Number

HD 30.4 M3615 2003

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24.

Marketing research : within a changing information environment

Author

Hair, Joseph F. Bush, Robert P. Ortinau, David J.

Preferred Shelf Number

HF5415.2 H258 2003

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