Author
Hamlin, Bob, 1940- editor. Ellinger, Andrea D., 1964- editor. Jones, Jenni, 1969- editor. IGI Global, publisher.
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Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-6155-2
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Author
Revathi, T., 1965- author. Muneeswaran, K., author. Pepsi, M. Blessa Binolin, 1990- author. IGI Global, publisher.
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ONLINE
Electronic Access
Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-3790-8
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