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61. 
Cover image for QoS measurement and evaluation of telecommunications quality of service
QoS measurement and evaluation of telecommunications quality of service
Author 
Hardy, William C.
Preferred Shelf Number 
ONLINE
Electronic Access 
John Wiley http://dx.doi.org/10.1002/0470845910
MyiLibrary, Table of contents http://www.myilibrary.com?id=55467&ref=toc
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62. 
Cover image for Handbook of services marketing & management
Handbook of services marketing & management
Author 
Swartz, Teresa A. Iacobucci, Dawn.
Preferred Shelf Number 
ONLINE(368447.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/reference/handbook-of-services-marketing-and-management
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63. 
Cover image for Developing a market orientation
Developing a market orientation
Author 
Deshpande, Rohit. Marketing Science Institute.
Preferred Shelf Number 
ONLINE(368105.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/developing-a-market-orientation
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64. 
Cover image for Service quality new directions in theory and practice
Service quality new directions in theory and practice
Author 
Rust, Roland T. Oliver, Richard L., 1945-
Preferred Shelf Number 
ONLINE(369303.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/service-quality
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