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Subject: Advertising.

Author

(5)

Jones, John Philip.

(4)

Kocabaş, Füsun.

(4)

(2)

Babacan, Muazzez.

(2)

Belch, Michael A., ort. yaz.

(2)

Hürel, Feridun.

(2)

Tayfur Gıyasettin.

(2)

(2)

Yavuz, Şahinde.

(2)

Akbulut, Nesrin Tan.

(1)

Akman, Zeynep Hale.

(1)

(1)

Argenti, Paul A.

(1)

Aronson, Elliot.

(1)

Arrington, Tracy

(1)

Balcı, Şükrü.

(1)

Beasley, Ron, author.

(1)

Beaverstock, Jonathan V.

(1)

Belch, George Eugene

(1)

Belch, George Eugene.

(1)

Burnett, John, ort. yaz.

(1)

(1)

(1)

Carlson, Greg N., 1948-

(1)

Cem, İsmail Hayri.

(1)

(1)

Cooper, Scott W.

(1)

Danesi, Marcel, author.

(1)

Darıcı, Sefer.

(1)

Dağtaş, Banu, 1965-

(1)

(1)

Efendioğlu, İbrahim Halil.

(1)

(1)

Einstein, Mara.

(1)

Ekelund, Robert Burton, 1940-

(1)

Elden, Müge. author

(1)

Erdoğan , Elif Eda Balkaş.

(1)

Fletcher, Winston.

(1)

(1)

(1)

Foster, Larry, çizen

(1)

Foster, Timothy R. V.

(1)

Foster, Timothy R.V.

(1)

Frederick, Matthew

(1)

(1)

Gilbreath, Bob.

(1)

Grafik Anasanat Dalı. tez.

(1)

Greenberg, Herb.

(1)

Grutzner, Fritz.

(1)

Gönenç, Meral, çev.

(1)

(1)

Güngören, Ahmet.

(1)

Gürbüz, Işın.

(1)

Haliloğlu, Nagihan.

(1)

Hart, Norman A.

(1)

Hasdemir, Umut, editör

(1)

IGI Global, publisher.

(1)

Ivanov, Alexey.

(1)

(1)

Kabakcı, Gökçe Zeybek, yazar.

(1)

Karaçor, Süleyman.

(1)

Karcı, H. Deniz.

(1)

Kirzner, Israel M., çev.

(1)

Küçük, Orhan.

(1)

Küçük, Suat Hayri.

(1)

Küçükerdoğan, G. Rengin.

(1)

(1)

(1)

Mattelart, Armand.

(1)

McAllister, Matthew P.

(1)

McFall, Elizabeth Rose.

(1)

McStay, Andrew, 1975-

(1)

Moriarty, Sandra E., ort. yaz.

(1)

Nöth, Winfried.

(1)

(1)

Peltekoğlu, Filiz Balta.

(1)

Pratkanis, Anthony R.

(1)

Ralph, Daniel, ed.

(1)

Rodgers, Shelly.

(1)

(1)

Saurman, David Scott, ort. yaz.

(1)

Savaş, Vural, çev.

(1)

Searby, Stephen, ed.

(1)

(1)

Sevinç, Salih Seçkin.

(1)

(1)

Shimp, Terence A.

(1)

Smith, Cynthia S.

(1)

Sobacı, Selin.

(1)

Sugiyama, Kotaro.

(1)

Sweeney, Patrick, 1952-

(1)

(1)

Tayanç, Dinç, çeviren

(1)

Tellis, Gerard J., 1950-

(1)

Thorson, Esther.

(1)

Tikveş, Özkan.

(1)

Topsümer, Füsun.

(1)

Uztuğ, Ferruh, 1968-

(1)

Wells, William.

(1)

(1)

Wiley InterScience (Online service)

(1)

Yakın, Mehmet.

(1)

Yalım, Fevzi, çev.

(1)

Yarmalı, E. Sabri, çev.

(1)

(1)

Yilmaz, Recep, editor.

(1)

Yurdakul, Nilay.

(1)

Yücel, Halime.

(1)

Zorlu, Abdülkadir.

(1)

Çakın, Ömer, editör

(1)

Çetinkaya, Aysel.

(1)

Çetinkaya, Selin, çev.

(1)

Çifçi, Kemal.

(1)

Özyurt, Fatma.

(1)

Şen, Nilüfer, çeviren.

(1)

Language

(48)

(34)

(1)

Publication Date

-

(8)

(7)

(7)

(7)

(4)

(4)

(4)

(3)

(3)

(3)

(3)

(3)

(3)

(3)

(3)

(2)

(2)

(2)

(2)

(2)

(2)

(2)

(1)

(1)

(1)

(1)

(1)

(1)

Subject

(31)

(17)

(10)

Communication in marketing.

(8)

Advertising -- Social aspects.

(7)

(6)

İletişim, Pazarlamada.

(5)

(4)

Public relations.

(4)

(4)

SATIŞ GELİŞTİRME.

(4)

Sales promotion.

(4)

Advertising -- Research.

(3)

Advertising -- Turkey.

(3)

Customer relations.

(3)

Reklamcılık -- Sosyal açıdan.

(3)

(3)

İLETİŞİM, PAZARLAMADA.

(3)

Advertising -- History.

(2)

Advertising copy -- Turkey.

(2)

Comparative advertising.

(2)

Corporations -- Public relations.

(2)

Creative ability.

(2)

Göstergebilim.

(2)

Halkla ilişkiler.

(2)

Internet marketing.

(2)

Kitle iletişim araçları.

(2)

(2)

Marketing -- Management.

(2)

(2)

Reklam -- Araştırma.

(2)

Reklam -- Türkiye.

(2)

Reklam metni -- Türkiye.

(2)

(2)

(2)

Strategic planning.

(2)

(2)

Advertising -- Communication.

(1)

Advertising -- Drugs.

(1)

Advertising -- Language.

(1)

Advertising -- Psychological aspects.

(1)

Advertising -- Study and teaching.

(1)

Advertising -- United States.

(1)

Advertising agencies -- Japan -- Management.

(1)

Advertising campaigns.

(1)

Advertising copy

(1)

Advertising layout and typography.

(1)

Advertising media planning.

(1)

Advertising, Newspaper -- Turkey.

(1)

Advertising, Outdoor.

(1)

(1)

Açıkhava reklamları

(1)

Brand name products -- Management.

(1)

Branding (Marketing)

(1)

Business communication.

(1)

Business writing.

(1)

Communication -- Philosophy.

(1)

Communication in Marketing.

(1)

Communication in management.

(1)

Communication in organizations.

(1)

Communication in personnel management.

(1)

(1)

(1)

Consumers -- Attitudes.

(1)

Creative ability in business.

(1)

Data protection.

(1)

(1)

(1)

Drug Industry -- ethics.

(1)

Drugs -- Marketing.

(1)

ENDÜSTRİYEL PAZARLAMA.

(1)

Electronic publishing.

(1)

Fikri mülkiyet -- Değerlendirme -- Yönetim.

(1)

GRAFİK SANATLAR -- TEKNİK.

(1)

Gift Giving -- ethics.

(1)

Globalization -- Economic aspects.

(1)

Graphic arts -- Techniques.

(1)

HALKLA İLİŞKİLER.

(1)

Halkla İlişkiler.

(1)

Industrial marketing.

(1)

Institutional advertising.

(1)

Intangible property -- Valuation -- Management.

(1)

International business enterprises.

(1)

Internet advertising.

(1)

(1)

(1)

Karşılaştırmalı reklamcılık.

(1)

Kitle iletişim araçları -- Felsefe.

(1)

Knowledge management.

(1)

Kurumsal reklamcılık.

(1)

LANGUAGE ARTS & DISCIPLINES / Linguistics / General.

(1)

(1)

(1)

(1)

Markalı ürünler -- Yönetim.

(1)

Marketing -- Costs.

(1)

Marketing -- Technologic innovations.

(1)

Marketing -- Technological innovations.

(1)

Mass media -- Philosophy.

(1)

Media Planning.

(1)

Medya Planlaması.

(1)

(1)

Mobile computing.

(1)

Narration (Rhetoric)

(1)

(1)

Pazarlama -- Teknolojik yenilikler.

(1)

Personal information management--Computer programs.

(1)

Personnel management.

(1)

Persuasion (Psychology)

(1)

Pharmaceutical industry -- Moral and ethical aspects.

(1)

Physicians -- Professional ethics.

(1)

Physicians -- ethics.

(1)

(1)

(1)

Public opinion.

(1)

(1)

Reklam -- Toplumsal yönleri.

(1)

Reklam -- Öğrenim ve öğretim.

(1)

Reklam kampanyaları.

(1)

(1)

Reklam tasarımı ve tipografisi.

(1)

Reklamcılık -- Psikolojil yönler.

(1)

Reklamcılık -- Tarih.

(1)

Reklamcılık -- Türkiye.

(1)

Reklamcılık -- İletişim.

(1)

Reklamcılık, Gazete -- Türkiye.

(1)

Sales management.

(1)

Sales personnel -- Recruiting.

(1)

Sales personnel -- Training of.

(1)

(1)

Signs and symbols.

(1)

Small business -- Management.

(1)

Social media -- Economic aspects.

(1)

Social media -- Marketing.

(1)

Sosyal medya -- Pazarlama.

(1)

(1)

Storytelling in mass media.

(1)

Television in propaganda.

(1)

Televizyon, Propagandada.

(1)

(1)

(1)

(1)

(1)

İkna (Psikoloji)

(1)

İletişim -- Felsefe.

(1)

(1)

İnternet pazarlama.

(1)

İnternet reklamcılığı.

(1)

İnternette pazarlama.

(1)

İş yazışması.

(1)

Şirketler -- Halkla ilişkiler.

(1)

Material Type

Shelf Location

Beytepe General Collection

Beytepe Tez Koleksiyonu

Electronic Library

Law General Collection

Prof.Dr.Onur Bilge Kulak Collection

Library

Beytepe Library

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1.

Cover image for The Routledge companion to advertising and promotional culture

The Routledge companion to advertising and promotional culture

The Routledge companion to advertising and promotional culture

Author

McAllister, Matthew P. West, Emily.

Preferred Shelf Number

ONLINE(344431.1)

Electronic Access

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2.

Cover image for Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

Author

Belch, George Eugene. Belch, Michael A., ort. yaz.

Preferred Shelf Number

HF5823 B387 2012

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Cover image for The globalization of advertising agencies, cities and spaces of creativity

The globalization of advertising agencies, cities and spaces of creativity

The globalization of advertising agencies, cities and spaces of creativity

Author

Beaverstock, Jonathan V.

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ONLINE

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Cover image for Manager's guide to marketing, advertising, and publicity

Manager's guide to marketing, advertising, and publicity

Manager's guide to marketing, advertising, and publicity

Author

Callen, Barry.

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ONLINE

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Cover image for The Dentsu way secrets of cross switch marketing from the world's most innovative advertising agency

The Dentsu way secrets of cross switch marketing from the world's most innovative advertising agency

The Dentsu way secrets of cross switch marketing from the world's most innovative advertising agency

Author

Sugiyama, Kotaro. Andree, Tim.

Preferred Shelf Number

ONLINE

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Cover image for Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

Author

Belch, George Eugene Belch, Michael A., ort. yaz.

Preferred Shelf Number

HF 5823 B387 2004

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Cover image for Effective advertising understanding when, how, and why advertising works

Effective advertising understanding when, how, and why advertising works

Effective advertising understanding when, how, and why advertising works

Author

Tellis, Gerard J., 1950-

Preferred Shelf Number

ONLINE(368199.1)

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SAGE knowledge http://sk.sagepub.com/books/effective-advertising

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Cover image for Fables, fashions, and facts about advertising a study of 28 enduring myths

Fables, fashions, and facts about advertising a study of 28 enduring myths

Fables, fashions, and facts about advertising a study of 28 enduring myths

Author

Jones, John Philip.

Preferred Shelf Number

ONLINE(368299.1)

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SAGE knowledge http://sk.sagepub.com/books/fables-fashions-and-facts-about-advertising

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Cover image for Advertising promotion : Suplemental aspects of integrated marketing communications

Advertising promotion : Suplemental aspects of integrated marketing communications

Advertising promotion : Suplemental aspects of integrated marketing communications

Author

Shimp, Terence A.

Preferred Shelf Number

HF 5415.123 S54 2000

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Cover image for The advertising business operations, creativity, media planning, integrated communications

The advertising business operations, creativity, media planning, integrated communications

The advertising business operations, creativity, media planning, integrated communications

Author

Jones, John Philip.

Preferred Shelf Number

ONLINE(369522.1)

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SAGE knowledge http://sk.sagepub.com/books/the-advertising-business

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Cover image for Industrial marketing communications : business-to-business advertising, promotion and PR

Industrial marketing communications : business-to-business advertising, promotion and PR

Industrial marketing communications : business-to-business advertising, promotion and PR

Author

Hart, Norman A.

Preferred Shelf Number

HF 5415 H372 1993

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Cover image for Ideation

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Mahon, Nik.

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