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25. 
Cover image for Digitaler Darwinismus Der stille Angriff auf Ihr Geschäftsmodell und Ihre Marke. Das Think!Book
Digitaler Darwinismus Der stille Angriff auf Ihr Geschäftsmodell und Ihre Marke. Das Think!Book
Author 
Kreutzer, Ralf T. author. Land, Karl-Heinz. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(337740.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-658-01260-1
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26. 
Cover image for International Consumer Behavior in the 21st Century Impact on Marketing Strategy Development
International Consumer Behavior in the 21st Century Impact on Marketing Strategy Development
Author 
Samli, A. Coskun. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(331684.1)
Electronic Access 
http://dx.doi.org/10.1007/978-1-4614-5125-9
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27. 
Cover image for An Absence of Competition The Sustained Competitive Advantage of the Monopoly Sports Leagues
An Absence of Competition The Sustained Competitive Advantage of the Monopoly Sports Leagues
Author 
Longley, Neil. author. SpringerLink (Online service)
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ONLINE(332484.1)
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http://dx.doi.org/10.1007/978-1-4614-9485-0
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28. 
Cover image for Internet Privacy Options for adequate realisation
Internet Privacy Options for adequate realisation
Author 
Buchmann, Johannes A. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(334500.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-37913-0
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29. 
Cover image for Die Digitalisierung von Medien und Kultur
Die Digitalisierung von Medien und Kultur
Author 
Becker, Jörg. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(337579.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-658-00729-4
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30. 
Cover image for Markenpsychologie Wie Marken wirken - Was Marken stark macht
Markenpsychologie Wie Marken wirken - Was Marken stark macht
Author 
Gutjahr, Gert. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(337913.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-658-01926-6
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31. 
Cover image for Konzeption von Kommunikation Theorie und Praxis des strategischen Kommunikationsmanagements
Konzeption von Kommunikation Theorie und Praxis des strategischen Kommunikationsmanagements
Author 
Merten, Klaus. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(337798.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-658-01467-4
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32. 
Cover image for Marketing ist eine Wissenschaft … … und die Erde eine Scheibe? über Wunderwaffen und Zahlengläubigkeit in Werbung, Marktforschung & Co.
Marketing ist eine Wissenschaft … … und die Erde eine Scheibe? über Wunderwaffen und Zahlengläubigkeit in Werbung, Marktforschung & Co.
Author 
Hilbig, Heino. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(338098.1)
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http://dx.doi.org/10.1007/978-3-658-02891-6
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33. 
Cover image for Music Business and the Experience Economy The Australasian Case
Music Business and the Experience Economy The Australasian Case
Author 
Tschmuck, Peter. editor. Pearce, Philip L. editor. Campbell, Steven. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(333164.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-27898-3
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34. 
Cover image for Copyright Collective Administration in Nigeria Lessons for Africa
Copyright Collective Administration in Nigeria Lessons for Africa
Author 
Ola, Olukunle. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(334057.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-35819-7
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35. 
Cover image for Media and Convergence Management
Media and Convergence Management
Author 
Diehl, Sandra. editor. Karmasin, Matthias. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(334138.1)
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http://dx.doi.org/10.1007/978-3-642-36163-0
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36. 
Cover image for Security and Privacy Preserving in Social Networks
Security and Privacy Preserving in Social Networks
Author 
Chbeir, Richard. editor. Al Bouna, Bechara. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(335299.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-7091-0894-9
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