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1. 
Cover image for Consumer behaviour and analytics
Consumer behaviour and analytics
Author 
Smith, Andrew, 1967 March 27- author.
Preferred Shelf Number 
HF5415.32
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003347033
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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2. 
Cover image for Hofstede matters
Hofstede matters
Author 
Magala, Sławomir, editor. Erten, Christiane, editor. Bell, Roger Matthew, editor. Claes, Marie-Thérèse, editor.
Preferred Shelf Number 
HM1031 .H64
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003410348
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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3. 
Cover image for Consuming atmospheres : designing, experiencing, and researching atmospheres in consumption spaces
Consuming atmospheres : designing, experiencing, and researching atmospheres in consumption spaces
Author 
Steadman, Chloe, editor. Coffin, Jack, editor.
Preferred Shelf Number 
HF5415
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003288510
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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4. 
Cover image for Consumer behaviour and digital transformation
Consumer behaviour and digital transformation
Author 
Gbadamosi, Ayantunji, author.
Preferred Shelf Number 
HF5415.32
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003242031
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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5. 
Cover image for Buyer personas : gain deep insight into your customers' buying decisions and win more business
Buyer personas : gain deep insight into your customers' buying decisions and win more business
Author 
Kraus, Jim (President of Buyer Persona Institute), author. Revella, Adele, author.
Preferred Shelf Number 
HF5415.32 .R48 2024
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781394308699
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6. 
Cover image for Sustainable Food Innovation
Sustainable Food Innovation
Author 
Serventi, Luca. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
https://doi.org/10.1007/978-3-031-12358-0
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7. 
Cover image for Marketing by contingency in the time of Covid-19 : overcoming business crises and meeting marketing challenges
Marketing by contingency in the time of Covid-19 : overcoming business crises and meeting marketing challenges
Author 
Peña, Alicia de la (Lecturer in marketing), editor. Amezcua Nunez, Juan Bernardo, editor.
Preferred Shelf Number 
HF5415
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003300694
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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8. 
Cover image for CONSUMERS AND FOOD understanding and shaping consumer behaviour.
CONSUMERS AND FOOD understanding and shaping consumer behaviour.
Author 
Martinez, Marian Garcia, editor.
Preferred Shelf Number 
HD9000.5
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003477020
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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9. 
Cover image for ABUSIVE CUSTOMER breaking the silence around customers' aggressive behavior.
ABUSIVE CUSTOMER breaking the silence around customers' aggressive behavior.
Author 
Yorgov, Ivaylo.
Preferred Shelf Number 
HF5415.32
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003402565
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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10. 
Cover image for Advertising and consumer society : a critical introduction
Advertising and consumer society : a critical introduction
Author 
Holm, Nicholas, author.
Preferred Shelf Number 
HF5811
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003253037
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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11. 
Cover image for Corporate social responsibility and marketing ethics : the effects of value-based marketing on consumer behaviour
Corporate social responsibility and marketing ethics : the effects of value-based marketing on consumer behaviour
Author 
Howaniec, Honorata, author.
Preferred Shelf Number 
HD60
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003317364
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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12. 
Cover image for BEHAVIORAL ECONOMICS the basics.
BEHAVIORAL ECONOMICS the basics.
Author 
Corr, Philip J., author. Plagnol, Anke C., author.
Preferred Shelf Number 
HB74 .P8
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003166900
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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