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SpringerLink (Online service)

(36)

(15)

(8)

Jones, John Philip.

(7)

Kocabaş, Füsun.

(4)

Okazaki, Shintaro. editor.

(4)

Fincanon, Jason.

(3)

Kloepfer, Rolf, contributor.

(3)

Krampen, Martin, contributor.

(3)

Lammenett, Erwin. author.

(3)

(3)

Nöth, Winfried, contributor.

(3)

Rey, Alain, contributor.

(3)

Schaeffler, Jimmy.

(3)

Sebeok, Thomas A., contributor.

(3)

Özkan, Necati.

(3)

Akbulut, Nesrin Tan.

(2)

Akman, Zeynep Hale.

(2)

(2)

Andacht, Fernando, contributor.

(2)

Arlandi, Gian Franco, contributor.

(2)

Babacan, Muazzez.

(2)

Behar, Lisa Block de, contributor.

(2)

Belch, Michael A., ort. yaz.

(2)

(2)

Bense, Max, contributor.

(2)

Bettetini, Gianfranco, contributor.

(2)

Bir, Ali Atıf.

(2)

Blonsky, Marshall, contributor.

(2)

Boylu, Ayfer Aydiner.

(2)

Cassirer, Peter, contributor.

(2)

Clancy, Brian, contributor.

(2)

Dağtaş, Banu, 1965-

(2)

Diehl, Sandra. editor.

(2)

Dreyer, Claus, contributor.

(2)

Dru, Jean-Marie.

(2)

Eco, Umberto, contributor.

(2)

Fearn-Banks, Kathleen.

(2)

Gerçeker, Mustafa K.

(2)

Golomb, Harai, contributor.

(2)

Hickey, Raymond, contributor.

(2)

Hürel, Feridun.

(2)

IGI Global, publisher.

(2)

Jaworski, Bernard J., ort. yaz.

(2)

Kalkofen, Hermann, contributor.

(2)

(2)

Klinkenberg, Jean-Marie, contributor.

(2)

Kövecses, Zoltán, contributor.

(2)

Lange-Seidl, Annemarie, contributor.

(2)

Lieb, Hans-Heinrich, contributor.

(2)

Lonzi, Lidia, contributor.

(2)

Malmberg, Bertil, contributor.

(2)

Marcus, Solomon, contributor.

(2)

Marx, Konstanze, contributor.

(2)

Mattos, Geraldo, contributor.

(2)

McStay, Andrew, 1975-

(2)

Nah, Fiona. editor.

(2)

Nattiez, Jean-Jacques, contributor.

(2)

Niemeier, Susanne, contributor.

(2)

Nowakowska, Maria, contributor.

(2)

Nöth, Winfried, editor.

(2)

Pavis, Patrice, contributor.

(2)

Pembecioğlu, Nilüfer.

(2)

(2)

Petrilli, Susan, contributor.

(2)

Ponzio, Augusto, contributor.

(2)

Posner, Roland, contributor.

(2)

Poyatos, Fernando, contributor.

(2)

Raposo, Daniel. editor.

(2)

Rayport, Jeffrey F.

(2)

Rector, Monica, contributor.

(2)

(2)

Rivkin, Steve, 1947-

(2)

Rossi-Landi, Ferruccio, contributor.

(2)

Siau, Keng. editor.

(2)

Sonesson, Göran, contributor.

(2)

Sullivan, Luke.

(2)

Sus, Oleg, contributor.

(2)

Tayfur Gıyasettin.

(2)

Terlutter, Ralf. editor.

(2)

Thomas, Donald W., contributor.

(2)

(2)

Voigt, Vilmos, contributor.

(2)

Walther, Elisabeth, contributor.

(2)

Waugh, Linda R., contributor.

(2)

Withalm, Gloria, contributor.

(2)

Yakın, Mehmet.

(2)

Yalım, Fevzi, çev.

(2)

(2)

Yavuz, Şahinde.

(2)

Yurttaş, Özge Uluğ.

(2)

(2)

İnal, Mehmet Emin,ort. yaz.

(2)

Ab Rahman, Nurul Hidayah. editor.

(1)

Abas, Lutfi, contributor.

(1)

(1)

(1)

Agosti, Stefano, contributor.

(1)

Agra, Lucio, contributor.

(1)

Agrest, Diana, contributor.

(1)

Ahata, Shayelan, contributor.

(1)

(1)

(1)

Aksoy, Özgönül, contributor.

(1)

Aktuğlu, Işıl Karpat.

(1)

(1)

Al-Emran, Mostafa. editor.

(1)

Al-Sharafi, Mohammed A. editor.

(1)

Albert, Georg, contributor.

(1)

Alburger, James R., 1950-

(1)

(1)

Alinei, Mario, contributor.

(1)

Alliney, Stefano, contributor.

(1)

Almansi, Guido, contributor.

(1)

Alozie, Emmanuel C.

(1)

(1)

Alrabaee, Saed. editor.

(1)

Alsagoff, Lubna, contributor.

(1)

Alsagoff, Lubna, editor.

(1)

Alt, Florian. editor.

(1)

Altarriba, Jeanette, editor.

(1)

Altunbaş, Hüseyin.

(1)

Altıner, Serap.

(1)

Amador-Moreno, Carolina P., contributor.

(1)

Amador-Moreno, Carolina P., editor.

(1)

Amir, Chaya, contributor.

(1)

Amsenga, B., contributor.

(1)

Andersen, Henning, contributor.

(1)

Andor, József, contributor.

(1)

(1)

Andrews, David L., 1962-, ed.

(1)

André, Elisabeth, contributor.

(1)

Angelone, Erik, contributor.

(1)

Angelone, Erik, editor.

(1)

Apostol, Pavel, contributor.

(1)

Applegate, Edd.

(1)

Aqing, Hao, contributor.

(1)

Arbore, Grigore, contributor.

(1)

Archer, Dane, contributor.

(1)

Argenti, Paul A.

(1)

Arigoni, A. O., contributor.

(1)

Arnold, Madeleine, contributor.

(1)

Arntson, Amy E.

(1)

Aronson, Elliot.

(1)

Arrington, Tracy

(1)

Art Directors Club Of New York.

(1)

Arts décoratifs (Organization : Paris, France)

(1)

Asahi, Yumi. editor.

(1)

(1)

Aslan, Ali Çetin

(1)

Aspray, William. author.

(1)

Assael, Henry, contributor.

(1)

Atkin, Charles K.

(1)

Attardo, Salvatore, contributor.

(1)

Attardo, Salvatore, editor.

(1)

Autumn Brown, Jessica, contributor.

(1)

Avalle, d\x27Arco Silvio, contributor.

(1)

Avery, Mary C., contributor.

(1)

(1)

B.Martin Pedersen Graphis

(1)

Babiloni, Fabio. author.

(1)

Babür Tosun, Nurhan.

(1)

Bacca-Acosta, Jorge. editor.

(1)

Baer, Eugen, contributor.

(1)

Baines, Paul, 1973-

(1)

Baitchura, Uzbek, contributor.

(1)

(1)

Balachov, Nicolas, contributor.

(1)

Balcı, Şükrü.

(1)

Baldi, Paolo, contributor.

(1)

Baldry, Anthony, contributor.

(1)

Balkan, İlker.

(1)

Balkaş, Elif Eda.

(1)

Bankov, Kristian, contributor.

(1)

(1)

Barcelona, Antonio, contributor.

(1)

Barcelona, Antonio, editor.

(1)

Baron, Naomi S., contributor.

(1)

Baron, Roger B.

(1)

Barron, Anne, contributor.

(1)

Barron, Anne, editor.

(1)

(1)

Bartolomeo, Giovanni, 1977-

(1)

Barton, Roger, 1903-

(1)

Batislam, Erol.

(1)

Battenburg, John D., contributor.

(1)

Battisti, Eugenio, contributor.

(1)

Başarır, Murat.

(1)

Başev, Sinem Eyice.

(1)

Beasley, Ron, author.

(1)

Beattie, Trevor.

(1)

Beaverstock, Jonathan V.

(1)

(1)

Beckerath, Thea Von, contributor.

(1)

Beckwith, Christine Clifford.

(1)

Beckwith, Harry

(1)

Bedijs, Kristina, editor.

(1)

Beke, László, contributor.

(1)

Belch, George Eugene

(1)

Belch, George Eugene.

(1)

Language

(270)

(135)

(10)

(2)

(1)

Multiple languages

(1)

Publication Date

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(40)

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(14)

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Subject

(85)

(31)

(28)

Internet advertising.

(24)

Internet marketing.

(21)

LANGUAGE ARTS & DISCIPLINES / Linguistics / General.

(17)

(17)

Advertising -- Social aspects.

(14)

Communication in marketing.

(12)

(12)

(11)

(10)

(10)

Advertising -- Psychological aspects.

(9)

Advertising -- Turkey.

(8)

Consumer behavior.

(8)

Advertising layout and typography.

(7)

Advertising, Political.

(7)

Computational intelligence.

(7)

(7)

(7)

İletişim, Pazarlamada.

(7)

Advertising -- Brand name products.

(6)

Advertising -- Research.

(6)

Advertising -- United States.

(6)

Brand name products.

(6)

Electronic commerce.

(6)

Reklam tasarımı ve tipografisi.

(6)

SATIŞ GELİŞTİRME.

(6)

Advertising copy.

(5)

Advertising media planning.

(5)

Advertising, Political -- Turkey.

(5)

Branding (Marketing)

(5)

Facebook (Electronic resource)

(5)

Public relations.

(5)

(5)

Reklam -- Türkiye.

(5)

Sales promotion.

(5)

Strategic planning.

(5)

Web sites -- Design.

(5)

Advertising -- History.

(4)

Advertising -- Social aspects

(4)

Advertising and children.

(4)

Advertising laws -- Turkey.

(4)

Artificial intelligence.

(4)

Consumption (Economics) -- Social aspects.

(4)

Creative ability in business.

(4)

Customer relations.

(4)

Data protection.

(4)

Digital signage.

(4)

Reklam -- Araştırma.

(4)

Reklam hukuku -- Türkiye.

(4)

Reklamcılık -- Sosyal açıdan.

(4)

(4)

Social media -- Marketing.

(4)

(4)

Television advertising.

(4)

Word-of-mouth advertising.

(4)

İnternet reklamcılığı.

(4)

Advertisers -- Biography.

(3)

Advertising -- Audio-visual equipment.

(3)

Advertising -- Case studies.

(3)

Advertising -- Cross-cultural studies.

(3)

Advertising -- History

(3)

Advertising -- Moral and ethical aspects.

(3)

Advertising -- Psychological aspects

(3)

Advertising agencies.

(3)

Business enterprises -- Computer networks.

(3)

Campaign management -- Turkey.

(3)

Commercial art.

(3)

(3)

(3)

Computer animation.

(3)

Computer science.

(3)

Elections -- Turkey.

(3)

Electronic books.

(3)

Flash (Computer file)

(3)

Graphic arts -- Technique.

(3)

Marketing -- Management.

(3)

Marketing -- Political aspects -- Turkey.

(3)

Online social networks -- Economic aspects.

(3)

(3)

Pazarlama -- Siyasi yönleri -- Türkiye.

(3)

Persuasion (Psychology)

(3)

(3)

Reklam yöneticileri -- Biyografi

(3)

Reklam, Siyasi.

(3)

Reklamcılık -- Tarih

(3)

Sex in advertising.

(3)

Signs and signboards.

(3)

Sociolinguistics.

(3)

(3)

Television advertising and children.

(3)

Television in political -- Turkey.

(3)

Turkey -- Politics and government.

(3)

İLETİŞİM, PAZARLAMADA.

(3)

Advertising -- Communication.

(2)

Advertising -- Language.

(2)

Advertising -- Management.

(2)

Advertising -- Tourism.

(2)

Advertising -- Turkey -- Biography.

(2)

Advertising -- Turkey -- History.

(2)

Advertising -- United States -- History -- 20th century.

(2)

Advertising -- Vocational guidance.

(2)

Advertising campaigns.

(2)

Advertising copy -- Handbooks, manuals, etc.

(2)

Advertising copy -- Turkey.

(2)

Advertising laws -- United States.

(2)

Advertising laws.

(2)

Advertising photography.

(2)

Advertising, Direct-mail.

(2)

Advocacy advertising -- United States.

(2)

(2)

Brand name products -- Research.

(2)

Communication in politics.

(2)

Comparative advertising.

(2)

Consumer behavior

(2)

Consumer education -- United States.

(2)

Consumer satisfaction.

(2)

Consumers -- Attitudes.

(2)

Cooperating objects (Computer systems).

(2)

Corporations -- Public relations.

(2)

Creative ability.

(2)

Crisis management -- Case studies.

(2)

Cyber-Physical Systems.

(2)

Data Engineering.

(2)

Data and Information Security.

(2)

(2)

Direct marketing.

(2)

Discourse analysis.

(2)

Diskursanalyse.

(2)

Economics/Management Science.

(2)

Electronic commerce -- Case studies.

(2)

Engineering -- Data processing.

(2)

Englisch /Sprache.

(2)

English language -- Discourse analysis.

(2)

Globalization -- Economic aspects.

(2)

Grafik Sanatlar -- Teknik.

(2)

Grafik tasarım (Tipografi).

(2)

Graphic design (Typography)

(2)

Göstergebilim.

(2)

Güzel Sanatlar -- Süreli yayınlar

(2)

Halkla ilişkiler.

(2)

Internet advertising

(2)

(2)

Kitle iletişim araçları.

(2)

Knowledge management.

(2)

Kognitive Linguistik.

(2)

LANGUAGE ARTS & DISCIPLINES / Linguistics / Sociolinguistics.

(2)

Machine learning.

(2)

(2)

Markalı ürünler -- Araştırma.

(2)

(2)

Marketing -- Costs.

(2)

Marketing -- Moral and ethical aspects.

(2)

Marketing channels.

(2)

Mass media -- Moral and ethical aspects.

(2)

Mass media -- Semiotics.

(2)

Mass media and business.

(2)

(2)

Media Planning.

(2)

(2)

(2)

Multimedia communications.

(2)

Multimedia systems.

(2)

Online social networks.

(2)

Political campaigns -- Turkey.

(2)

Political parties -- Turkey.

(2)

(2)

Public relations -- Management -- Case studies.

(2)

REKLAM, SİYASİ -- TÜRKİYE.

(2)

(2)

Reklam -- Toplumsal yönleri.

(2)

Reklam fotoğrafçılığı.

(2)

Reklam kampanyaları.

(2)

Reklam metni -- Türkiye.

(2)

Reklamcılık -- Psikolojik yönleri

(2)

Reklamcılık -- Sosyal yönleri

(2)

Reklamcılık -- Tarih.

(2)

Reklamcılık -- Türkiye.

(2)

SEÇİMLER -- TÜRKİYE.

(2)

Siyasi kampanya yönetimi -- Türkiye.

(2)

Small business marketing.

(2)

Social media -- Economic aspects.

(2)

(2)

Sözlü reklamcılık.

(2)

SİYASİ PARTİLER -- TÜRKİYE.

(2)

TELEVİZYON, SİYASETTE -- TÜRKİYE.

(2)

Television advertising

(2)

Television advertising -- Psychological aspects.

(2)

Television and children.

(2)

Televizyon reklamcılığı

(2)

Televizyon reklamcılığı -- Psikolojik yönleri.

(2)

Televizyon reklamcılığı.

(2)

Trademarks -- Design.

(2)

TÜRKİYE -- SİYASET VE YÖNETİM.

(2)

Tüketici davranışı

(2)

Viral marketing.

(2)

Visuelle Kommunikation.

(2)

Web site development.

(2)

Material Type

Shelf Location

Beytepe Art Collection

Beytepe General Collection

Beytepe Görsel-İşitsel Koleksiyonu

Beytepe Süreli Yayın Koleksiyonu

Beytepe Tez Koleksiyonu

Electronic Library

Law General Collection

Prof.Dr.Onur Bilge Kulak Collection

Sağlık Bilimleri Genel Koleksiyon

Library

Beytepe Library

Health Sciences Library

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25.

Cover image for Emotional appeals in advertising banking services

Emotional appeals in advertising banking services

Emotional appeals in advertising banking services

Author

Mogaji, Emmanuel, editor.

Preferred Shelf Number

ONLINE

Electronic Access

https://www.emerald.com/insight/publication/doi/10.1108/9781787562998

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26.

Cover image for Handbook of International Advertising Research

Handbook of International Advertising Research

Handbook of International Advertising Research

Author

Cheng, Hong, 1958- editor.

Preferred Shelf Number

ONLINE(341521.1)

Electronic Access

Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=1602917
John Wiley http://dx.doi.org/10.1002/9781118378465
MyiLibrary http://www.myilibrary.com?id=571602

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27.

Cover image for The persuasive power of campaign advertising

The persuasive power of campaign advertising

The persuasive power of campaign advertising

Author

Ridout, Travis N., 1974- Franz, Michael M., 1976- Project Muse.

Preferred Shelf Number

ONLINE

Electronic Access

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28.

Cover image for Advertising and public relations law

Advertising and public relations law

Advertising and public relations law

Author

Moore, Roy L. Maye, Carmen. Collins, Erik.

Preferred Shelf Number

ONLINE

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29.

Cover image for Advertising a very short introduction

Advertising a very short introduction

Advertising a very short introduction

Author

Fletcher, Winston.

Preferred Shelf Number

ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=324048

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30.

Cover image for Advertising its business, culture and careers

Advertising its business, culture and careers

Advertising its business, culture and careers

Author

Tibbs, Andy, 1964- Beattie, Trevor.

Preferred Shelf Number

ONLINE

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31.

Cover image for Persuasive Signs : The Semiotics of Advertising

Persuasive Signs : The Semiotics of Advertising

Persuasive Signs : The Semiotics of Advertising

Author

Beasley, Ron, author. Danesi, Marcel, author.

Preferred Shelf Number

ONLINE

Electronic Access

https://doi.org/10.1515/9783110888003
https://www.degruyter.com/isbn/9783110888003
Cover https://www.degruyter.com/document/cover/isbn/9783110888003/original

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32.

Cover image for Advertising in modern and postmodern times

Advertising in modern and postmodern times

Advertising in modern and postmodern times

Author

Odih, Pamela.

Preferred Shelf Number

ONLINE(367671.1)

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33.

Cover image for Advertising cultures gender, commerce, creativity

Advertising cultures gender, commerce, creativity

Advertising cultures gender, commerce, creativity

Author

Nixon, Sean, 1966-

Preferred Shelf Number

ONLINE(367670.1)

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34.

Cover image for The ultimate secrets of advertising

The ultimate secrets of advertising

The ultimate secrets of advertising

Author

Jones, John Philip.

Preferred Shelf Number

ONLINE(369746.1)

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SAGE knowledge http://sk.sagepub.com/books/the-ultimate-secrets-of-advertising

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35.

Cover image for Advertising in tourism and leisure

Advertising in tourism and leisure

Advertising in tourism and leisure

Author

Morgan, Nigel. Pritchard, Annette, ort. yaz.

Preferred Shelf Number

HF 6161.T63 M67 2001

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36.

Cover image for International advertising realities and myths

International advertising realities and myths

International advertising realities and myths

Author

Jones, John Philip.

Preferred Shelf Number

ONLINE(368581.1)

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SAGE knowledge http://sk.sagepub.com/books/international-advertising

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