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Author

SpringerLink (Online service)

(6)

IGI Global, publisher.

(3)

(2)

Belch, Michael A., ort. yaz.

(2)

Odabaşı, Yavuz, 1949-

(2)

Alonso Dos Santos, Manuel, 1981- editor.

(1)

(1)

Arkun, Erol. editor.

(1)

Azevedo, Abaet�e de.

(1)

Baytekin, E. Pelin

(1)

Beckwith, Christine Clifford.

(1)

Beckwith, Harry

(1)

Belch, George Eugene

(1)

Belch, George Eugene.

(1)

Bennett, Anthony G.

(1)

Chi, Maomao. editor.

(1)

Chilingerian, Jon A. editor.

(1)

Close, Angeline.

(1)

(1)

Daly, John A. (John Augustine), 1952- author.

(1)

Detrani, Jason R.

(1)

(1)

Epure, Manuela, 1965- editor.

(1)

Eroğlu Pektaş, Güzide Öncü.

(1)

(1)

Fishback, Steven.

(1)

Floch, Jean-Marie.

(1)

Fu, Weina. editor.

(1)

Govoni, Norman A. P.

(1)

Heath, Robert L. (Robert Lawrence), 1941-

(1)

(1)

Khosrow-Pour, Mehdi, 1951- editor.

(1)

Küçük, Orhan.

(1)

Küçükerdoğan, G. Rengin.

(1)

(1)

(1)

Mihaes, Lorena Clara, 1975- editor.

(1)

Morrow, Cynthia B.

(1)

Newman, Bruce I., ed.

(1)

Novick, Lloyd F.

(1)

Oswald, Laura R.

(1)

Oyman, Mine, 1965-

(1)

Oyman, Mine, 1965- joint author

(1)

(1)

Peterson, Erik.

(1)

Pomeranz, Ricardo.

(1)

Riesterer, Tim.

(1)

Sekundo, Walter. editor.

(1)

Sevinç, Salih Seçkin.

(1)

Shimp, Terence A.

(1)

Shobeiri, S. Abbas. editor.

(1)

Talamini, Mark A. editor.

(1)

Tansel, Abdullah Uz. editor.

(1)

Toth, Elizabeth L.

(1)

Tu, Yiliu. editor. (orcid)

(1)

Ulusoy, Özgür. editor.

(1)

Vercic, Dejan, ed.

(1)

Verma, Harsh V.

(1)

Waymer, Damion.

(1)

Yun, Lin. editor.

(1)

Zhao, Jun. editor.

(1)

Şensoy, Ümit.

(1)

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(3)

(3)

(3)

(2)

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(2)

(2)

(1)

(1)

(1)

(1)

Subject

Communication in marketing.

(27)

İletişim, Pazarlamada.

(11)

(9)

(4)

Sales promotion.

(4)

(3)

SATIŞ GELİŞTİRME.

(3)

İLETİŞİM, PAZARLAMADA.

(3)

(2)

Sports -- Marketing.

(2)

Advertising -- Case studies.

(1)

Advertising agencies -- Marketing.

(1)

Advertising campaigns.

(1)

Brand loyalty -- Case studies.

(1)

Branding (Marketing)

(1)

Branding (Marketing) -- Case studies.

(1)

Branding (Marketing) -- Management.

(1)

Business ethics -- Case studies.

(1)

Business logistics -- Case studies.

(1)

Campaign management.

(1)

Communication in Marketing.

(1)

Communication in marketing

(1)

Communication in marketing -- Case studies.

(1)

Communication in marketing -- Dictionaries.

(1)

Communication in marketing -- France.

(1)

Communication in marketing -- Textbooks.

(1)

Communication in politics -- Great Britain.

(1)

Communication in politics -- Slovenia.

(1)

Communication in politics -- United States.

(1)

(1)

Consumer behavior -- Case studies.

(1)

Consumer behavior.

(1)

(1)

Corporations -- Public relations -- Moral and ethical aspects.

(1)

Customer relations -- Case studies.

(1)

Customer relations -- Management.

(1)

Customer relations.

(1)

Customer services -- Management.

(1)

Decision making -- Moral and ethical aspects -- Case studies.

(1)

Delivery of goods -- Management -- Case studies.

(1)

Direct marketing -- Case studies.

(1)

Diversity in the workplace.

(1)

Electronic commerce -- Case studies.

(1)

Electronic commerce.

(1)

Facebook (Electronic resource)

(1)

Halk Sağlığı Yönetimi

(1)

Halkla ilişkiler

(1)

Hizmet endüstrileri -- Pazarlama.

(1)

Industrial procurement -- Case studies.

(1)

International business enterprises -- Management.

(1)

Internet advertising.

(1)

Internet marketing.

(1)

Marketing -- Case studies.

(1)

Marketing -- Dictionaries.

(1)

Marketing -- Management -- Textbooks.

(1)

Marketing -- Management.

(1)

Marketing -- Technological innovations.

(1)

Marketing research -- Case studies.

(1)

(1)

New products -- Case studies.

(1)

Organizational behavior -- Case studies.

(1)

Packaging -- Case studies.

(1)

Pricing -- Case studies.

(1)

Product management -- Case studies.

(1)

Public Health Administration

(1)

Public relations

(1)

Public relations -- Case studies.

(1)

Public relations -- Moral and ethical aspects.

(1)

Quality circles -- Case studies.

(1)

Quality control -- Case studies.

(1)

Reklam kampanyaları

(1)

(1)

Reklamcılık ajansları -- Pazarlama.

(1)

Relationship marketing.

(1)

Retail trade -- Case studies.

(1)

Sales promotion -- Case studies.

(1)

Self-presentation.

(1)

Selling -- Case studies.

(1)

Semiotics -- France.

(1)

(1)

Service industries -- Marketing.

(1)

Siyasi kampanya yönetimi.

(1)

Social interaction.

(1)

Social media -- Marketing.

(1)

Special events -- Marketing.

(1)

Spor -- Ekonomik yönleri.

(1)

Spor -- Pazarlama.

(1)

Spor sponsorluğu.

(1)

Sports -- Economic aspects.

(1)

Sports administration.

(1)

Sports sponsorship.

(1)

Strategic planning.

(1)

Warehouses -- Management -- Case studies.

(1)

Wholesale trade -- Case studies.

(1)

İletişim, Pazarlamada

(1)

İletişim, Pazarlamada -- Fransa.

(1)

İletişim, Siyasette -- ABD.

(1)

İletişim, Siyasette -- Büyük Britanya.

(1)

İletişim, Siyasette -- Solvenya.

(1)

İşaretbilim -- Fransa.

(1)

Material Type

Shelf Location

Beytepe General Collection

Electronic Library

Sağlık Bilimleri Genel Koleksiyon

Library

Beytepe Library

Health Sciences Library

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25.

Cover image for The big book of marketing lessons and best practices from the world's greatest companies

The big book of marketing lessons and best practices from the world's greatest companies

The big book of marketing lessons and best practices from the world's greatest companies

Author

Bennett, Anthony G.

Preferred Shelf Number

ONLINE

Electronic Access

Subscription required

Format:

Availability

Online Library~1

Available:
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26.

Cover image for Consumer behavior knowledge for effective sports and event marketing

Consumer behavior knowledge for effective sports and event marketing

Consumer behavior knowledge for effective sports and event marketing

Author

Kahle, Lynn R. Close, Angeline.

Preferred Shelf Number

ONLINE

Electronic Access

Click here to view

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27.

Cover image for Mass communication issues, perspectives and techniques

Mass communication issues, perspectives and techniques

Mass communication issues, perspectives and techniques

Author

Detrani, Jason R.

Preferred Shelf Number

ONLINE

Electronic Access

Distributed by publisher. Purchase or institutional license may be required for access.

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28.

Cover image for Branding demystified plans to payoffs

Branding demystified plans to payoffs

Branding demystified plans to payoffs

Author

Verma, Harsh V.

Preferred Shelf Number

ONLINE(367777.1)

Electronic Access

SAGE knowledge http://sk.sagepub.com/books/branding-demystified

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29.

Cover image for Public health administration : principles for population-based management

Public health administration : principles for population-based management

Public health administration : principles for population-based management

Author

Novick, Lloyd F. Morrow, Cynthia B. Mays, Glen P.

Preferred Shelf Number

WA 525 P9745 2008

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Health Sciences Library~1

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30.

Cover image for Rhetorical and critical approaches to public relations II

Rhetorical and critical approaches to public relations II

Rhetorical and critical approaches to public relations II

Author

Heath, Robert L. (Robert Lawrence), 1941- Toth, Elizabeth L. Waymer, Damion.

Preferred Shelf Number

ONLINE

Electronic Access

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31.

Cover image for "Ben" A.Ş. : Kendini satma sanatı

"Ben" A.Ş. : Kendini satma sanatı

"Ben" A.Ş. : Kendini satma sanatı

Author

Beckwith, Harry Beckwith, Christine Clifford. Şensoy, Ümit.

Preferred Shelf Number

HF5415.123 B42 2007

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32.

Cover image for Yeni reklamcılık

Yeni reklamcılık

Yeni reklamcılık

Author

Aksoy, Atilla.

Preferred Shelf Number

HF 5823 A8 2007

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33.

Cover image for Hizmetlerde pazarlama iletişimi

Hizmetlerde pazarlama iletişimi

Hizmetlerde pazarlama iletişimi

Author

Eser, Zeliha.

Preferred Shelf Number

HD9980.5 E84 2007

Format:

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Beytepe Library~1

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34.

Cover image for Semiotique, marketing et communication : sous les signes, les strategies

Semiotique, marketing et communication : sous les signes, les strategies

Semiotique, marketing et communication : sous les signes, les strategies

Author

Floch, Jean-Marie.

Preferred Shelf Number

HF5415.123 .F58 2005

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35.

Cover image for Yeni reklamcılık

Yeni reklamcılık

Yeni reklamcılık

Author

Aksoy, Atilla.

Preferred Shelf Number

HF 5823 .A8 2005

Format:

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Beytepe Library~3

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36.

Cover image for Sports sponsorship and marketing communications : a European perspective

Sports sponsorship and marketing communications : a European perspective

Sports sponsorship and marketing communications : a European perspective

Author

Lagae, Wim.

Preferred Shelf Number

GV716 .L3413 2005

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