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Author

SpringerLink (Online service)

(6)

IGI Global, publisher.

(3)

(2)

Belch, Michael A., ort. yaz.

(2)

Odabaşı, Yavuz, 1949-

(2)

Alonso Dos Santos, Manuel, 1981- editor.

(1)

(1)

Arkun, Erol. editor.

(1)

Azevedo, Abaet�e de.

(1)

Baytekin, E. Pelin

(1)

Beckwith, Christine Clifford.

(1)

Beckwith, Harry

(1)

Belch, George Eugene

(1)

Belch, George Eugene.

(1)

Bennett, Anthony G.

(1)

Chi, Maomao. editor.

(1)

Chilingerian, Jon A. editor.

(1)

Close, Angeline.

(1)

(1)

Daly, John A. (John Augustine), 1952- author.

(1)

Detrani, Jason R.

(1)

(1)

Epure, Manuela, 1965- editor.

(1)

Eroğlu Pektaş, Güzide Öncü.

(1)

(1)

Fishback, Steven.

(1)

Floch, Jean-Marie.

(1)

Fu, Weina. editor.

(1)

Govoni, Norman A. P.

(1)

Heath, Robert L. (Robert Lawrence), 1941-

(1)

(1)

Khosrow-Pour, Mehdi, 1951- editor.

(1)

Küçük, Orhan.

(1)

Küçükerdoğan, G. Rengin.

(1)

(1)

(1)

Mihaes, Lorena Clara, 1975- editor.

(1)

Morrow, Cynthia B.

(1)

Newman, Bruce I., ed.

(1)

Novick, Lloyd F.

(1)

Oswald, Laura R.

(1)

Oyman, Mine, 1965-

(1)

Oyman, Mine, 1965- joint author

(1)

(1)

Peterson, Erik.

(1)

Pomeranz, Ricardo.

(1)

Riesterer, Tim.

(1)

Sekundo, Walter. editor.

(1)

Sevinç, Salih Seçkin.

(1)

Shimp, Terence A.

(1)

Shobeiri, S. Abbas. editor.

(1)

Talamini, Mark A. editor.

(1)

Tansel, Abdullah Uz. editor.

(1)

Toth, Elizabeth L.

(1)

Tu, Yiliu. editor. (orcid)

(1)

Ulusoy, Özgür. editor.

(1)

Vercic, Dejan, ed.

(1)

Verma, Harsh V.

(1)

Waymer, Damion.

(1)

Yun, Lin. editor.

(1)

Zhao, Jun. editor.

(1)

Şensoy, Ümit.

(1)

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(1)

Subject

Communication in marketing.

(27)

İletişim, Pazarlamada.

(11)

(9)

(4)

Sales promotion.

(4)

(3)

SATIŞ GELİŞTİRME.

(3)

İLETİŞİM, PAZARLAMADA.

(3)

(2)

Sports -- Marketing.

(2)

Advertising -- Case studies.

(1)

Advertising agencies -- Marketing.

(1)

Advertising campaigns.

(1)

Brand loyalty -- Case studies.

(1)

Branding (Marketing)

(1)

Branding (Marketing) -- Case studies.

(1)

Branding (Marketing) -- Management.

(1)

Business ethics -- Case studies.

(1)

Business logistics -- Case studies.

(1)

Campaign management.

(1)

Communication in Marketing.

(1)

Communication in marketing

(1)

Communication in marketing -- Case studies.

(1)

Communication in marketing -- Dictionaries.

(1)

Communication in marketing -- France.

(1)

Communication in marketing -- Textbooks.

(1)

Communication in politics -- Great Britain.

(1)

Communication in politics -- Slovenia.

(1)

Communication in politics -- United States.

(1)

(1)

Consumer behavior -- Case studies.

(1)

Consumer behavior.

(1)

(1)

Corporations -- Public relations -- Moral and ethical aspects.

(1)

Customer relations -- Case studies.

(1)

Customer relations -- Management.

(1)

Customer relations.

(1)

Customer services -- Management.

(1)

Decision making -- Moral and ethical aspects -- Case studies.

(1)

Delivery of goods -- Management -- Case studies.

(1)

Direct marketing -- Case studies.

(1)

Diversity in the workplace.

(1)

Electronic commerce -- Case studies.

(1)

Electronic commerce.

(1)

Facebook (Electronic resource)

(1)

Halk Sağlığı Yönetimi

(1)

Halkla ilişkiler

(1)

Hizmet endüstrileri -- Pazarlama.

(1)

Industrial procurement -- Case studies.

(1)

International business enterprises -- Management.

(1)

Internet advertising.

(1)

Internet marketing.

(1)

Marketing -- Case studies.

(1)

Marketing -- Dictionaries.

(1)

Marketing -- Management -- Textbooks.

(1)

Marketing -- Management.

(1)

Marketing -- Technological innovations.

(1)

Marketing research -- Case studies.

(1)

(1)

New products -- Case studies.

(1)

Organizational behavior -- Case studies.

(1)

Packaging -- Case studies.

(1)

Pricing -- Case studies.

(1)

Product management -- Case studies.

(1)

Public Health Administration

(1)

Public relations

(1)

Public relations -- Case studies.

(1)

Public relations -- Moral and ethical aspects.

(1)

Quality circles -- Case studies.

(1)

Quality control -- Case studies.

(1)

Reklam kampanyaları

(1)

(1)

Reklamcılık ajansları -- Pazarlama.

(1)

Relationship marketing.

(1)

Retail trade -- Case studies.

(1)

Sales promotion -- Case studies.

(1)

Self-presentation.

(1)

Selling -- Case studies.

(1)

Semiotics -- France.

(1)

(1)

Service industries -- Marketing.

(1)

Siyasi kampanya yönetimi.

(1)

Social interaction.

(1)

Social media -- Marketing.

(1)

Special events -- Marketing.

(1)

Spor -- Ekonomik yönleri.

(1)

Spor -- Pazarlama.

(1)

Spor sponsorluğu.

(1)

Sports -- Economic aspects.

(1)

Sports administration.

(1)

Sports sponsorship.

(1)

Strategic planning.

(1)

Warehouses -- Management -- Case studies.

(1)

Wholesale trade -- Case studies.

(1)

İletişim, Pazarlamada

(1)

İletişim, Pazarlamada -- Fransa.

(1)

İletişim, Siyasette -- ABD.

(1)

İletişim, Siyasette -- Büyük Britanya.

(1)

İletişim, Siyasette -- Solvenya.

(1)

İşaretbilim -- Fransa.

(1)

Material Type

Shelf Location

Beytepe General Collection

Electronic Library

Sağlık Bilimleri Genel Koleksiyon

Library

Beytepe Library

Health Sciences Library

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25.

Cover image for The big book of marketing lessons and best practices from the world's greatest companies

The big book of marketing lessons and best practices from the world's greatest companies

The big book of marketing lessons and best practices from the world's greatest companies

Author

Bennett, Anthony G.

Preferred Shelf Number

ONLINE

Electronic Access

Subscription required

Format:

Availability

Online Library~1

Available:
Copies:

26.

Marketing Semiotics Signs, Strategies, and Brand Value.

Marketing Semiotics Signs, Strategies, and Brand Value.

Author

Oswald, Laura R.

Preferred Shelf Number

ONLINE

Electronic Access

EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=422128

Format:

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Online Library~1

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27.

Cover image for Advocacy : championing ideas and influencing others

Advocacy : championing ideas and influencing others

Advocacy : championing ideas and influencing others

Author

Daly, John A. (John Augustine), 1952- author.

Preferred Shelf Number

ONLINE

Electronic Access

http://www.jstor.org/stable/10.2307/j.ctt1nq53v

Format:

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28.

Cover image for Branding demystified plans to payoffs

Branding demystified plans to payoffs

Branding demystified plans to payoffs

Author

Verma, Harsh V.

Preferred Shelf Number

ONLINE(367777.1)

Electronic Access

SAGE knowledge http://sk.sagepub.com/books/branding-demystified

Format:

Availability

Online Library~1

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29.

Cover image for Rhetorical and critical approaches to public relations II

Rhetorical and critical approaches to public relations II

Rhetorical and critical approaches to public relations II

Author

Heath, Robert L. (Robert Lawrence), 1941- Toth, Elizabeth L. Waymer, Damion.

Preferred Shelf Number

ONLINE

Electronic Access

Click here to view

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Availability

Online Library~1

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30.

Cover image for Public health administration : principles for population-based management

Public health administration : principles for population-based management

Public health administration : principles for population-based management

Author

Novick, Lloyd F. Morrow, Cynthia B. Mays, Glen P.

Preferred Shelf Number

WA 525 P9745 2008

Format:

Availability

Health Sciences Library~1

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31.

Cover image for "Ben" A.Ş. : Kendini satma sanatı

"Ben" A.Ş. : Kendini satma sanatı

"Ben" A.Ş. : Kendini satma sanatı

Author

Beckwith, Harry Beckwith, Christine Clifford. Şensoy, Ümit.

Preferred Shelf Number

HF5415.123 B42 2007

Format:

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Beytepe Library~1

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32.

Cover image for Yeni reklamcılık

Yeni reklamcılık

Yeni reklamcılık

Author

Aksoy, Atilla.

Preferred Shelf Number

HF 5823 A8 2007

Format:

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33.

Cover image for Hizmetlerde pazarlama iletişimi

Hizmetlerde pazarlama iletişimi

Hizmetlerde pazarlama iletişimi

Author

Eser, Zeliha.

Preferred Shelf Number

HD9980.5 E84 2007

Format:

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Beytepe Library~1

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34.

Cover image for Reklam söylemi

Reklam söylemi

Reklam söylemi

Author

Küçükerdoğan, G. Rengin.

Preferred Shelf Number

HF 5823 .K83 2005

Format:

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35.

Cover image for Yeni reklamcılık

Yeni reklamcılık

Yeni reklamcılık

Author

Aksoy, Atilla.

Preferred Shelf Number

HF 5823 .A8 2005

Format:

Availability

Beytepe Library~3

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36.

Cover image for Pazarlama iletişimi yönetimi

Pazarlama iletişimi yönetimi

Pazarlama iletişimi yönetimi

Author

Odabaşı, Yavuz, 1949- Oyman, Mine, 1965- joint author

Preferred Shelf Number

HF5415.123 O33 2005

Format:

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Beytepe Library~1

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