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Azevedo, Abaet�e de. Pomeranz, Ricardo.
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Forrester, Duane.
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Goldman, Aaron, 1978-
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Roman, Ernan.
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Trout, Jack. Rivkin, Steve, 1947-
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Gilbreath, Bob.
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Bennett, Anthony G.
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Hiebing, Roman G. Cooper, Scott W.
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Sugiyama, Kotaro. Andree, Tim.
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Netemeyer, Richard G., 1956- Haws, Kelly L. Bearden, William O., 1945- Handbook of marketing scales.
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HF5415.3 B324 2011
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Feltenstein, Tom. Feltenstein, Tom. 401 killer marketing tactics to increase sales, maximize profits, and stomp your competition.
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Parker, Catherine, 1978-
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